Posts by AnonymousAuthor

10 posts
  • Has been a member for 0-1 years
AnonymousAuthor says
I just found this thread from 10 months ago. http://themeforest.net/forums/thread/badges-hideshow-/97531

So I am not the first one who is digging into this problem. I’m not sure if I should be happy or sad.



I thought this was want you wanted: some sort of secret life (at least in terms of earnings).

No, I wan’t exact opposite. That’s the whole point of this thread. I don’t want a secret life. I would love to tell everyone what I do. But now, when everyone can see how much money I make, I have to live in secret and be afraid of…

:(



Yes, why Envato to keep individuality and make own decisions, let’s be like apple, googleplay, aescripts… this is psychology of a loser to seek authority and imitate him (not mean smart decisions, but “WOW, this is apple!...”) why not to go to the Apple and not to sing them praises? ...

No it’s not. I am comparing policies. One is good for developers, the other one has security loopholes (I have some apps at App Store, I have projects here, I haven’t made it up the comparison).

If you have a company and your customer or partners ended up in a dangerous situation because of your policy – wouldn’t you try to fix the policy?



And this is just beginning, next you need to remove the elite authors, because everyone knows that those who sales >75,000 (or from that day is to keep it in a secret tss!..... )

Of course. This should be optional too (especially power elite badge). But still, 75K is nothing when you compare it to million. Accounting 75K, minus comissions, minus costs etc is not that big deal.



Obviously that the discard of badges does not change anything, and the next step is to hide the sales, as any schoolboy solve price x quantity = cost

I’m not sure if you read the whole thread. Check it out, we have discussed this too.

Anyway… Alexander, may I ask how much money have you made here at Envato?

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AnonymousAuthor says

[...] Point of pride notwithstanding, if I were going to get robbed for telling someone what I did for a living, I’m not likely to mention it to anyone. [...]

Yes, I agree. But not everytime it’s possible. Moreover, you don’t have a control over gossips.

Most authors who starts here (like me) didn’t expect big earnings. In the beginning, when I had few sales, I was telling people what I do. Now I can’t un-tell them.

If I could go back in time – I would do things differently.



I think that is unnecessary and it does not seem to solve the security problem that you seem to have. Once again, hiding the badges does not affect how the marketplace works so I am ok with it. For all the rest, leave it as it is… If you are concerned about security, Envato does not force you to have any personal information across all marketplace, so why should you place it?In the end I think the solution of your problem is in your hands ;)

“it does not seem to solve the security problem” > Why not? When I think about it, the total sales wouldn't be visible, badge wouldn't be visible too... Then the sales can't be calculated. Or am I missing something?

"For all the rest, leave it as it is..." > It would be optional. By default it would be turned. Only few authors would turn it on – when they want, if they want, if they need it. Maybe it would affect their sales, but it would affect only their sales, no ones else (moreover I think others could even benefit from it). I still can’t see what would be the problem with this.

“Envato does not force you to have any personal information across all marketplace” ==> Yes. But then the result is: living a secritive life.



It started with badges and now op wants to change the whole account.

I could relate to what the OP said initially about having a setting to make earning badges optional, but now OP is suggesting some major changes. [...]

I still stick with the idea of having earning badges optional, every other point gets a no from me.

Please don’t get me wrong. I did not propose a change. It’s only additional feature, which may be turned on if desired.



Disclosing someones earnings publicly is in general not a good thing.
People should have a choise.

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AnonymousAuthor says

Hello,

Somebody is harassing me and other users by hiding my replies and replies of other users. It’s happening again and again…

I have recently opened a thread at forums: http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491

Nearly all of my posts were flagged and hidden by I don’t know who. Also other users got their replies hidden. In the beginning it was user [do not call out other authors on the forms please] because I was posting anonymously. But I have no idea who might it be now.

I really don’t understand what’s the point of this harassment. The posts were not completely all right, valid arguments, nothing offensive or inappropriate.

The way forums work now is not really good – a message should be hidden after is flagged by at least 3 different users. If only 1 user can hide a message, it results in harassment. Just like it’s happening in the thread I mentioned.

It’s really frustrating. I want to help and I this is what I get.

Please help :( It’s annoying for both sides to open a ticket at support every time this happens.

Or is there any other way or trick to prevent this?

Thanks!

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AnonymousAuthor says

This thread is sometimes loosing the right directons. Some people haven’t read the whole OP or the discussion. So it’s quite difficult to discuss the issues sometimes. I encourage those who didn’t really browse the thread to do so. You would see many angles of view on this.


Meanwhile, I have created concept for a solution. But I don’t think anyone have seen it because it got lost in comments which nearly noone reads.


It would only add additional layer of security for those who need it. Without affecting other authors. Here it is: ttp://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/

What would you thing about this feature?


Bulk Replies


The most frequent thing I read here is that “everything is good, but the author should keep what he does for a living in secret.”

Come on. Do you really think that this is a solution? I should keep in secret what I do for a living? What kind of solution is that?

This might be the solution: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/


To all those who can’t imagine a country where it’s dangerous to have the your revenues public:


Can you imagine a country, where people steal lightbulbs from hallways? Do you know what is happening in Ukraine right now? Do you know what happened in Egypt? Some places in this world differs from UK or US quite a lot… At some places, people would murder you for your shoes.


Many of you think that it’s the number of sales what affects the purchase decisions.


It’s just a hypothesis. Is there any study on this topics? Some A/B testing, statistics or whatsoever? Yet, I think, nobody knows how exactly or to what extent the number of sales affect the purchase decision. I believe that the concept I have put together could work very well (described here: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/).

Individual Replies




Hey, And finally if you are living in a place which is this dangerous and you are making these much money from ThemeForest or other marketplaces, why don’t you leave this scary place?

This is the best thing ive heard on this post yet.

If you are worried because your surrounding areas are criminals then move to somewhere its not [...]

[...] Coming to the UK seems to be easier than ordering a pizza at the moment lol…

What If I don’t want to live in UK? What I don’t want to leave my friends here. I don’t want to leave everything what I have built here. What if Envato isn’t the only thing I do, but I have actually a company with employees? What if I want to help my country, and not just leave like a coward?




Hey, I can understand some people concern about this. But people who have worry about their safety, should make an anonymous account and submit their items on that account.
Just my personal openion, we better not encourage authors to stay anonymous. [...]

We really shouldnt encourage authors to stay anonymous. I’m working at Envato, it makes my living and I can’t tell anyone about it? This is in conflict with the argument that the badges attracts new authors.



[...] I think Envato will never hide any of these “big numbers”, because this damage the marketplaces attractiveness. They care people know what is your potential here as an author. This attract best professionals, more buyers, and work for them as a free advertising.

You can never be sure what exactly drives the sales. There is a way on how to hide sales – only for those authors who wants it. So it wouldn’t affect other authors. This is how it can be done: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/



there are safety problems for authors in some countries – very sorry, but it is a government and society problem and personal author’s. [...]

It’s not problem only in some countries. There are dangerous neighbourhoods all around the world. If you live in London, you’r friend might know that you make $100.000 / month. He tells it to someone else and before you know it, someone is knocking on your door. Gossips can spread in many ways and you don’t really have a control over it.



[...] 1. use an alias for themeforest stuff. 2. register a domain under an alias and only go with domain registrations that accept paypal, this way they cant find anything from credit cards etc. 3. never put anything anywhere which marks you as the author of any theme. 4. setup a real account with your real name etc and only put a useless file which will never sell millions lol, so if anyone checks for you it shows that account. 5. never tell anyone you are on this site. [...]

If this is what Envato authors should do – then something is seriously wrong. And I guess I know what it is – it’s ability to calculate authors earnings. There is a way to fix it: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/



Transparency is nothing new. Entire countries make income and tax public domain, by annually releasing the skatteliste.

I am a big fan of transparency. It’s a good thing. But world is a big place and transparency might have various implications in various places. You wouldn’t wan’t to be so transparent if somebody knocked on your door with a gun and ask for some money.



[...] Everybody knows what they are signing up for, from day 1 when joining here. [...]

Yes. But not everyone can realise the implications in the beginning.

I didn’t know. Even if I knew that I will be succesfull sooner or later, is it good to live a secretive life?

Most of authors start at Envato without expecting that they will make $50.000 / month from the beginning. They know Envato from their Friends or just from the Internet. They have no problem telling their friends about it in the beginning, because it’s not a big deal. But when they start to make a lot of money, things start getting tough. They start realising and experiencing the negative effects having their earning public. Their friends already know about it. Triends of friends & people who they don’t know at all might too.


So not everyone knows what he/she is signing for.

It’s like a trap.



Nevertheless I think that removing the revenue badge from an author could perfectly be an option, but all the remaining, pleeeease keep it as is.

I completely agree. What would you say to this concept? http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/
It’s a way how sales could be display – solution which wouldn’t affect authors in any way. It’s an optional feature – only those who want or need it would turn it on.



I read only the beginning of this thread, and don’t want to do read whole because I don’t see the actual problem. I work on TF with different accounts (including elite), I don’t hide my activity from anybody, my parents knows only frequently what I’m doing, my friends know better – they saw my work, but none of them do not know which accounts I’m using (again, I don’t conspire at all from anybody) and they also don’t care about it at all. And if I may be in situation that put me in danger if they know – then I will just not share it with anybody, as simple as that. It is not anybody business what I’m doing for a living. I can have a nice “legend” for people in that case.

I don’t understand how is that happened to author that he now may get in trouble because some people envy? It is just mean that everybody know which account he is using, how much money he making etc. Who is this fault – I think only authors, because he didn’t care about his safety before.

And I don’t like any ideas about hiding sales counter badges and change anything here at all. I like it like that – so my vote is to leave it like now. And I’m suse most author with me.

Dude, read the thread. You will understand.



[...] And about privacy concern, actually as it helps when you achieve some higher level with your sales in real life it does not. Just a minor annoyance, all my friends see the sales count (btw they don’t look the badge) and they are constantly teasing how much I earn, I have to pay for this drink that lunch etc…. (this is nothing compared to some people). [...]

The privacy concern you have mentioned is just one of many possible implications. Not all people are like your friends, just asking you to pay for the drinks. Some might tell others and one day, someone will rob your house or knock on your door with a gun.




Imagine a 25 years old author from Monterrey who just turned elite author,

IMHO, a 25 year old author who is turned to an elite author, is a man who can decide these things on his own and he shouldn’t ask for permission from his father or grandpa.

[...]

then he is able to send money for his family too…

Cheers,
Iman

It’s not everytime about asking for a permission. Sometimes you just can’t leave, or you don’t want to. Imagine that you have employees and they have wifes. You can’t simply put them into a box and take them with you wherever you want. Or if you have father who has cancer, who don’t want and cant emigrate.

About sending the money – it’s not possible to send money easily everywhere in the world. It’s very very risky. You could think of stuff like bitcoin, but try to explain someone what it is. Moreover, there are countries where even Bitcoin is illegal and you can go to jail for it (Russia).


Last Words

Guys, do you think that following concept would work for you? There’s described a feature, which would enable any author to keep his own sales private.

http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/
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AnonymousAuthor says

Regarding to my previous post – I was told to post it here and not to a new thread. So here it is.

This post is quite long and miss proper formatting. I have created a blogpost for this purpose so it’s easier to read. Here’s a link to the post: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/

==========================

Prologue

Currently, Envato displays earnings of all authors. This raises serious privacy concerns and could put some authors in real life-threatening danger.

Recently I have created a thread at Envato forums (http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491), discussing the presence and implications of badges which shows authors revenues. The main point of the thread was making visibility the revenue badges optional.

Seeing the discussion, even if the badges could be hidden, it’s just a little help and it’s not enough. Earnings of author can be calculated from sales.

Moreover, there are additional negative implications of this for many authors:

- Authors do their business anonymously - Authors don’t tell others what they do for a living in their personal life - Authors can’t enjoy the benefits of what they do and can’t enjoy their rewards for working hard - Author can’t use his Envato portfolio as his reference (for example to put it to Linkedin)

Other facts read from the discussion:

- The current revenue badges are misleading (author don’t get 100% of revenue) - Tools like Marketopia arises (http://tf.marketopia.net/statistics/marketplace), what I personally don’t consider as a good thing.

The topic is discussed here: http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491

After I have created that thread, seeing the discussion made me think.

I have came up with a simple way on how Envato Authors could retain their privacy and be safe. The best part is, that it would not affect Envato’s current ecosystem.

Item Sales Display

This is a concept for how sales and revenues of authors could be displayed on all Envato marketplaces.

This concept wouldn’t change how the system works now. It only adds additional layer on top of it, which would be an option for those who need it.

It’s something like a feature request.

Theory: My hypothesis about what drives the sales

What affects buyers decision:

This is just a brief thought about the buyer’s behaviour and about what affects his purchasing decision. This short part is not really important, feel free to skip it.

Primary factors:

  • items price
  • items sales
    • more sales means that the item works and is good
    • too many sales might dissuade the buyer from purchase (there is higher chance that his client might find elsewhere the same thing)
  • items ratings
  • items comments
    • if the author responds in a reasonable time frame (product support)
    • whether there are positive or negative comments

Secondary factors:

The author. The buyer doesn’t really care about how much money has the author earned. He cares about the product.

There could be said much more on this topic, but it’s not a purpose of this post.

Definitions

Sales Display – how the sales of an item is displayed (Themefores WP theme, a Photodune photo, Videohive AE Project File…). Right now it’s a total number of sales of the item.

Portfolio – the portfolio of author.

Popular Items – the page with top sellers (http://themeforest.net/page/top_sellers)

Search Result – page with list of items shown as a search results (http://themeforest.net/search?utf8=%E2%9C%93&term=business)

ettings for Sales Display

In author’s setting would be a new entry called “Sales Display”.

There would be following options to choose from (choose one of the following):

  • display actual number sales
  • if item has more than 100 sales, show “100+ sales”
  • if item has more than 500 sales, show “500+ sales”
  • if item has more than 1.000 sales, show “1.000+ sales”
  • if item has more than 10.000 sales, show “10.000+ sales”
  • [...]

Let’s now look at how would it be actually displayed on marketplaces.

Browsing portfolios & categories & search results

What is displayed depends on what the author has selected in settings.

So if the author has only one item which has 40.000 sales total, with having the setting set to “500+ sales”, it would be possible to see only “500+ sales” and not the total number.

Handling list of items “sorted by sales”

When you browse category, portfolio or search results and you set sorting by “Sales”, it would be sorted as following (actually it would be reversed):

  1. items with 0 to 100 sales
  2. items with 100+ sales (all items set to this sales display)
  3. items with 101 to 500 sales
  4. items with 500+ sales (all items set to this sales display)
  5. items with 501 to 1000 sales
  6. items with 1.000+ sales (all items set to this sales display)
  7. items with 1.001 – 10.000 sales
  8. items with 10.000+ sales (all items set to this sales display)
  9. items with 1.0001 – more.
  10. [...]

Screenshot: http://marketplaceauthor.files.wordpress.com/2014/02/itemlist.png

Popular items category

Popular Items category differs from the layout style of portfolios and search result.

Popular Items category is powerful regarding to driving sales and publicity to the items. Even if the author want’s to keep his total sales private (using “100+” for Sales Display), he still might want to have his items listed within Popular Items.

Here’s a way to do this.

In settings would be a new entry – a checkbox: “Show items within Popular items” (By default it’s turned on).

So author would have a choice whether to show his items in “Popular Items” or not.

This option could be enabled even if he has turned sales display to “100+ sales”.

Lets now look at how would it work.

Assume that the author has Sales Display set to display “100+” and he has one item which has 500 sales per week and 40.000 sales total.

If the “Show items within Popular items” checkbox is:

  • disabled: the item is not listed* within popular items.
  • enabled: the item is listed within popular items. The number of sales from last week is visible, as well as the last 3 months. But still, no one can see the total number of sales.

With this feature, it doesn’t matter how many item the author has in his portfolio. If it’s only one or hundreds, it’s not possible to say how much the author has earned.

As the items refresh every Sunday at midnight of Australian time (I guess?), changes in authors settings would take effect in Popular Items category after this refresh. Not immediately. This would keep Popular Items category stable and not-changing during the week.

Item ratings

Average conversion of purchase-to-rating is around 10%. So from 50.000 sales you get around 5.000 ratings on the item.

If you have Sales Display set to “100+ sales”, ratings would show the exact number until the number of ratings exceeds 100. After 100 it would show “100+ ratings”

So in this situation (50.000 sales, 5.000 ratings, having Sales display set to “100+ sales”) – ratings would show “100+ ratings”. Not the exact number of ratings.

The table which shows “Buyers Rating” – how many people have rated it with 5 stars, 4 stars, 3 stars… – would show percentage.

Screenshot: http://marketplaceauthor.files.wordpress.com/2014/02/ratingstable.png

Authors Profile

What is there now

The main point of displaying revenues of authors (as it is now) are:

- motivate the author to earn more - motivate other authors to join the marketplace & earn more

But there is a safety problem. Displaying revenues of authors puts them in serious danger in some situations.

This topic is discussed here: http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491

How to protect authors

To protect author’s safety & privacy, displaying the revenues (revenue badges) would be optional.

Additional features which can be added

There is much more stuff that can be done still with letting authors keep their privacy.

Sales on authors profile

There could be a new, optional features for displaying sales at authors profile.

For example:

  • 500+ sales
  • 1000+ sales
  • 1500+ sales
  • 5000+ sales
  • [...]

There is motivation factor in this approach. Take the Linkedin as an example. If a person has below 500 connections, you can see the number. If the person has more connections, you see 500+ ...There are more levels, like 900+ and so on. And this system really works.

Levels of privacy

This one was proposed by user dnp_theme.

The revenue badges could have some sort of levels of privacy:

  • public (not recommended)
  • private (only authors can see their own income)
  • community (only registered users can see)
  • B2B (only buyers can see their items’ providers’ badges)

Conclusion

This concept wouldn’t change how the system works now. It only adds a feature on top of it, which would be an option for those who need it. Additional layer of safety.

All this is not a global setting for everyone. It would be optional. By default it would be set to how it works today.

It also doesn’t affect sales of other authors at marketplaces.

There is no evidence or assumption that it would bring down the sales.

If it would bring down the sales to individual author who has turned it on – it’s his choice. Dropping some profit for personal safety is a very reasonable step.

Apple, Ebay or whoever else you can think of doesn’t display the revenues of authors or their sales. No one does. There are reasons for this.

Envato, please, consider this feature. It’s about the safety. I have started this discussion because it affects me and all Envato authors. I have started it anonymously because I’m afraid about my safety. And as I have discovered from the discussion and messages, I’m not the only one. Please, act.

Dear authors, whad is your opinion on this proposal?

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AnonymousAuthor says

Hey guys,

thank you very much for all your feedback. This is really a big help.

I was thinking a lot about what could be done and I came up with something what, I think, could solve all the problems mentioned above completely.

I have just created a new thread, because its not only about badges any more. It’s about how the sales of items, revenues and ratings could be displayed.

Here’s a link to the thread: http://themeforest.net/forums/thread/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/123746

That post is quite long and miss proper formatting. I have created a blogpost for this purpose so it’s easier to read. Here’s a link to the WP blog post: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/

What do you think?

Thanks much!

10 posts
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AnonymousAuthor says

Hello guys, this post is quite long and miss proper formatting. I have created a blogpost for this purpose so it’s easier to read.

Here’s a link to the post: http://marketplaceauthor.wordpress.com/2014/02/21/open-letter-to-envato-make-marketplaces-a-safe-place-for-authors/

==========================

  1. Prologue

Currently, Envato displays earnings of all authors. This raises serious privacy concerns and could put some authors in real life-threatening danger.

Recently I have created a thread at Envato forums (http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491), discussing the presence and implications of badges which shows authors revenues. The main point of the thread was making visibility the revenue badges optional.

Seeing the discussion, even if the badges could be hidden, it’s just a little help and it’s not enough. Earnings of author can be calculated from sales.

Moreover, there are additional negative implications of this for many authors:

- Authors do their business anonymously - Authors don’t tell others what they do for a living in their personal life - Authors can’t enjoy the benefits of what they do and can’t enjoy their rewards for working hard - Author can’t use his Envato portfolio as his reference (for example to put it to Linkedin)

Other facts read from the discussion:

- The current revenue badges are misleading (author don’t get 100% of revenue) - Tools like Marketopia arises (http://tf.marketopia.net/statistics/marketplace), what I personally don’t consider as a good thing.

The topic is discussed here: http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491

After I have created that thread, seeing the discussion made me think.

I have came up with a simple way on how Envato Authors could retain their privacy and be safe. The best part is, that it would not affect Envato’s current ecosystem.

  1. Item Sales Display

This is a concept for how sales and revenues of authors could be displayed on all Envato marketplaces.

This concept wouldn’t change how the system works now. It only adds additional layer on top of it, which would be an option for those who need it.

It’s something like a feature request.

  1. Theory: My hypothesis about what drives the sales
  1. What affects buyers decision:

This is just a brief thought about the buyer’s behaviour and about what affects his purchasing decision. This short part is not really important, feel free to skip it.

Primary factors:

  • items price
  • items sales
    • more sales means that the item works and is good
    • too many sales might dissuade the buyer from purchase (there is higher chance that his client might find elsewhere the same thing)
  • items ratings
  • items comments
    • if the author responds in a reasonable time frame (product support)
    • whether there are positive or negative comments

Secondary factors:

The author. The buyer doesn’t really care about how much money has the author earned. He cares about the product.

There could be said much more on this topic, but it’s not a purpose of this post.

  1. Definitions

Sales Display – how the sales of an item is displayed (Themefores WP theme, a Photodune photo, Videohive AE Project File…). Right now it’s a total number of sales of the item.

Portfolio – the portfolio of author.

Popular Items – the page with top sellers (http://themeforest.net/page/top_sellers)

Search Result – page with list of items shown as a search results (http://themeforest.net/search?utf8=%E2%9C%93&term=business)

  1. Settings for Sales Display

In author’s setting would be a new entry called “Sales Display”.

There would be following options to choose from (choose one of the following):

  • display actual number sales
  • if item has more than 100 sales, show “100+ sales”
  • if item has more than 500 sales, show “500+ sales”
  • if item has more than 1.000 sales, show “1.000+ sales”
  • if item has more than 10.000 sales, show “10.000+ sales”
  • [...]

Let’s now look at how would it be actually displayed on marketplaces.

  1. Browsing portfolios & categories & search results

What is displayed depends on what the author has selected in settings.

So if the author has only one item which has 40.000 sales total, with having the setting set to “500+ sales”, it would be possible to see only “500+ sales” and not the total number.

Handling list of items “sorted by sales”

When you browse category, portfolio or search results and you set sorting by “Sales”, it would be sorted as following (actually it would be reversed):

  1. items with 0 to 100 sales
  2. items with 100+ sales (all items set to this sales display)
  3. items with 101 to 500 sales
  4. items with 500+ sales (all items set to this sales display)
  5. items with 501 to 1000 sales
  6. items with 1.000+ sales (all items set to this sales display)
  7. items with 1.001 – 10.000 sales
  8. items with 10.000+ sales (all items set to this sales display)
  9. items with 1.0001 – more.
  10. [...]

Image: http://marketplaceauthor.files.wordpress.com/2014/02/itemlist.png

  1. Popular items category

Popular Items category differs from the layout style of portfolios and search result.

Popular Items category is powerful regarding to driving sales and publicity to the items. Even if the author want’s to keep his total sales private (using “100+” for Sales Display), he still might want to have his items listed within Popular Items.

Here’s a way to do this.

In settings would be a new entry – a checkbox: “Show items within Popular items” (By default it’s turned on).

So author would have a choice whether to show his items in “Popular Items” or not.

This option could be enabled even if he has turned sales display to “100+ sales”.

Lets now look at how would it work.

Assume that the author has Sales Display set to display “100+” and he has one item which has 500 sales per week and 40.000 sales total.

If the “Show items within Popular items” checkbox is:

  • disabled: the item is not listed* within popular items.
  • enabled: the item is listed within popular items. The number of sales from last week is visible, as well as the last 3 months. But still, no one can see the total number of sales.

With this feature, it doesn’t matter how many item the author has in his portfolio. If it’s only one or hundreds, it’s not possible to say how much the author has earned.

As the items refresh every Sunday at midnight of Australian time (I guess?), changes in authors settings would take effect in Popular Items category after this refresh. Not immediately. This would keep Popular Items category stable and not-changing during the week.

  1. Item ratings

Average conversion of purchase-to-rating is around 10%. So from 50.000 sales you get around 5.000 ratings on the item.

If you have Sales Display set to “100+ sales”, ratings would show the exact number until the number of ratings exceeds 100. After 100 it would show “100+ ratings”

So in this situation (50.000 sales, 5.000 ratings, having Sales display set to “100+ sales”) – ratings would show “100+ ratings”. Not the exact number of ratings.

The table which shows “Buyers Rating” – how many people have rated it with 5 stars, 4 stars, 3 stars… – would show percentage.

Image: http://marketplaceauthor.files.wordpress.com/2014/02/ratingstable.png

  1. Authors Profile
  1. What is there now

The main point of displaying revenues of authors (as it is now) are:

- motivate the author to earn more - motivate other authors to join the marketplace & earn more

But there is a safety problem. Displaying revenues of authors puts them in serious danger in some situations.

This topic is discussed here: http://themeforest.net/forums/thread/revenue-badges-put-authors-in-danger/123491

  1. How to protect authors

To protect author’s safety & privacy, displaying the revenues (revenue badges) would be optional.

  1. Additional features which can be added

There is much more stuff that can be done still with letting authors keep their privacy.

  1. Sales on authors profile

There could be a new, optional features for displaying sales at authors profile.

For example:

  • 500+ sales
  • 1000+ sales
  • 1500+ sales
  • 5000+ sales
  • [...]

There is motivation factor in this approach. Take the Linkedin as an example. If a person has below 500 connections, you can see the number. If the person has more connections, you see 500+ ...There are more levels, like 900+ and so on. And this system really works.

  1. Levels of privacy

This one was proposed by user dnp_theme.

The revenue badges could have some sort of levels of privacy:

  • public (not recommended)
  • private (only authors can see their own income)
  • community (only registered users can see)
  • B2B (only buyers can see their items’ providers’ badges)
  1. Conclusion

This concept wouldn’t change how the system works now. It only adds a feature on top of it, which would be an option for those who need it. Additional layer of safety.

All this is not a global setting for everyone. It would be optional. By default it would be set to how it works today.

It also doesn’t affect sales of other authors at marketplaces.

There is no evidence or assumption that it would bring down the sales.

If it would bring down the sales to individual author who has turned it on – it’s his choice. Dropping some profit for personal safety is a very reasonable step.

Apple, Ebay or whoever else you can think of doesn’t display the revenues of authors or their sales. No one does. There are reasons for this.

Envato, please, consider this feature. It’s about the safety. I have started this discussion because it affects me and all Envato authors. I have started it anonymously because I’m afraid about my safety. And as I have discovered from the discussion and messages, I’m not the only one. Please, act.

Authors, shad is your opinion on this proposal?

Let’s make Envato a safe place.

~ Anonymous Author

10 posts
  • Has been a member for 0-1 years
AnonymousAuthor says

Guys, thanks much for your replies, hopefully Envato will get to this…

@motionvids Thanks much for your post :)


First, a small tip to the OP [...]
Yeah, I do it this way. I’d add one thing. When you look at it from the top, here at Envato you basically have to do your business anonymously. Vast majority of top authors do not connect their Envato profile or products with their real names. There are many downsides to this. (reasons I’ve mentioned in OP plus other you could think of). But this is how Envato ecosystem enables us to earn money.


The only thing that I find disturbing about this topic is that the badges give of the impression that we receive 100% of all earnings. Which in fact is not the case as we authors know.
Yes, this s a concern too. Most of authors I have talked to see this as a problem because it’s kind of misleading.


You seem like a smart person. You created an anonymous account to hide from Envato, but if they want to find out who you are they will find out, like by IP address for example.
They know who I am. I wrote to Envato support before I have created this thread. I just didn’t want being connected to it publicly (as this thread is public, support tickets are (hopefully) not :D )


I see it as it’s always been this way, so why should they change it just because you are now successful?
I didn’t think about this kind of stuff in the beginning. I have started realising all these problems afterwords.


Businesses are starting to get more open about financials by doing public monthly financial reports.
Yes. The the governments try to spy on people more and more. IRS is doing all they can to get all they can get. Now with FATCA – that’s why many wealthy americans are getting rid of US citizenship. Remember SOPA or CISPA? And all what NSA is doing… I don’t consider all this as a good thing. Regarding to what’s happening to US during last few years, I’m really glad that I’m not american. Everyone should have right for privacy – from constitution.
10 posts
  • Has been a member for 0-1 years
AnonymousAuthor says

Doru,

thank you for your reply, but please, have you read what I have wrote? (I understand that the message was long, but it’s a complex topic which is not easy to explain in few words)

Some of the staff I have wrote there is under NDA. I can’t disclose that stuff under my real identity, moreover people could make assumptions.

I’m hiding because I’m afraid. And I’m afraid because of the way Envato works (displaying the revenue of authors).

Please, consider looking at it from my point of view.

It’s not you who I’m afraid of. I was writing to support and they reply after my second response.

To whom should I turn to? Support turned me down, you turned me down. You are hiding my messages if I want to ask community… I don’t know what else should I do.

Moreover, what’s wrong if I wan’t to stay anonymous? Do we have a right for free speech, or not? I didn’t write anything offensive or inappropriate. The point is the problem with authors privacy security. So let’s face it.

I’m just trying to get help for me and other authors :( Please, help…

10 posts
  • Has been a member for 0-1 years
AnonymousAuthor says

Hello guys.

I’m author here at Envato. I’m using this anonymous account for this thread only because of privacy concerns.

In few words:

The badges which shows how much money the author have made raise privacy concerns and put some authors in personal & legal danger. Please, I beg you, make the badges public visibility optional.

Full post:

I’ve been author here for some time. In the beginning, I didn’t earn much money. After some time, I was earning more and more… And I still am. That’s a really good feeling that something finally works and I’m very happy abut it. I’m very grateful to you Envato guys for this.

But meanwhile, I started to be concerned about my privacy. The problem is that everyone can see how much money I have made.

I’m talking about the badge at profile page – the one which shows the total value of sales the author have made.

This problem creates two concerns:

  1. Privacy concerns
  2. Legal concerns

Privacy Concerns

Normally, in real world, you don’t ask your friends how much money they make. It’s something personal. Something private.

Some people are lazy, some people are much more productive and can work 15 hours/day to get what they want. This way more productive people can earn more money.

Some people are quite smart, some are more simple minded. This sometimes makes people envy each other.

Here’s a real world example: Your good friend is a firefighter and earns $1200/month. Another friend is a bus driver who makes $600/month (yup, in some countries it’s a real thing, even worse). And you have made between 250.000-1.000.000 dollars within a year – just by “sitting on your ass in comfort of your house” (most people don’t usually see how much effort it actually required). Your friends know how much money you make, they tell their friends and here you go… This many times leads to uncomfortable situations.

In some countries people envy each other a lot (actually, in some post-communistic countries it’s like a national sport). Having publicly listed how much money you have made can put you in an uncomfortable, sometimes even dangerous situation.

Legal Concerns

Legislations, and tax systems differs from one country to another.

There are countries where you pay more than 50% tax form what you earn – but you live in a nice environment, your kids get quality education, got a good medical care, retirement and so on.

There are countries where you pay more than 60% tax from what you earn – and you don’t get anything. It’s stolen by a corrupted government and/or spent on war. Your kids go to a bad school, if you need to see a doctor you have to wait 3 months… And retirement… is ridiculous.

Luckily for some, there are jurisdictions where you have very low taxes or no taxes at all and you have privacy laws which can protect you from leeches or bad people (some people call it tax heavens).

People, who have the knowledge do tax optimisation and protect their hardly earned property by incorporating in these jurisdictions.

Tax optimisation is legal and a reasonable thing to do. In some countries it’s actually a prevention from being robbed.

It also enables you to put more money back into your business and in the end of the day, you make more good than would be done with the taxes.

Privacy is a big part of it. If you are doing business under your real name, you are putting your self in danger (it depends on where you live). Having publicly listed how much money you have earned can get you into unpleasant and unnecessary trouble.

Even if you are not using your real name, there is always someone who knows what you are doing. Wether it’s your colleagues, friend or family.

Moreover, it’s really unpleasant when you can’t tell your family, friends or girlfriend what you are doing for living. And if you are successful, being secretive is even more unpleasant.

Because of reasons listed above, I have to use pseudonym as an author. That’s still all right, it’s branding. But my real name is nowhere, because I must protect myself. I’m even afraid to fill out DMCA when I see my files being pirated.

I know that at some point, I will tell someone what I’m doing. And I don’t want to be explaining my friend, sister or girlfriend “where is the pile of money I have made” or “what I’m planning to do with it” and so on… It’s my private stuff. I have a right for privacy, damn.

(BTW – I know that even if the badges were not visible – it would be still possible to look at authors portfolio, count the products sales and price – and do the math. But still, it’s a barrier and not everyone would do this. Moreover, most successfull authors have more products in their portfolio what makes this (doing the math) more difficult. And still, when someone do the math and asks you about it, it’s easier to lead the discussion your way.)

Dear Envato founders, business guys, developers, staff and everyone…

I understand that these badges are a part of Envato’s business model and you have put so much effort into it. It’s motivating to other authors and potential authors. They can see that someone was able to do a lot of money here, and more…

But look. Apple have never disclosed revenues of their app developers. Neither aescripts.com, Google Play… There is no one, except you, who does this. There are reasons for it. One of the reasons is from those I have listed above – to protect the authors.

The badges which shows how much money the author have made raise privacy concerns and put some authors in personal & legal danger. Please, I beg you, consider making the badges public visibility optional. Please.

There are additional things that can be done regarding to motivating other authors. For example an option, where I would enable my badge to be visible only for authors who have the same or higher badge as me. Others would see a different badge – maybe a question mark with something like “this author have made more money than you” or “this author have made a lot of money”. I know this is not perfect, but it’s way better than putting someone in danger. I believe that if you would give few brainstorming sessions on this topic and would involve us authors in the discussion, together we could come up with something way better that the current badge system.

But still, having an option to make the badge not visible is crucial for protecting the author.

Dear authors. I believe that some of you who are elite and power elite know what I am talking about. Please, what’s your opinion on this?

I’m very concerned about this, it’s affects my life in many ways. I would be very grateful for any response.

Thank you very much for reading this long thread. ~ Anonymous Envato author.

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