Posts by GravityDept

570 posts Magento Elite & Gravity Maker
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GravityDept says

Imho, we have really few weapons to fight rippers and black market, and the main one is the help documentation. Don’t put it online, or you wil give another benefit to people finding rips or outdated item packs on warez sites.

Quite the opposite — host your documentation online-only and require purchase verification to access it. Then pirates will have no help after stealing your work.

570 posts Magento Elite & Gravity Maker
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GravityDept says

I’m moving my theme’s documentation entirely online in the next release. It’s much easier to structure, maintain, and update myself rather than pushing a whole new release into ThemeForest’s review queue. Then I can build useful things on top like a knowledge base or forum. Offline documentation is just not an important use case for products which run online.

570 posts Magento Elite & Gravity Maker
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GravityDept says

@ charliesome — Which types of products have the “Get Hosting” button?

I wasn’t aware buyers were shown that. If you try to run Magento on Dreamhost you’re going to writhe in fiery doom. It’d be very bad form for ThemeForest to make that suggestion globally, and if so it should be removed.

570 posts Magento Elite & Gravity Maker
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GravityDept says

@ SurStudio — It should be very hard to have a five star rating. That’s the whole point. Only authors who go above and beyond in quality and customer support deserve to be singled out. And it is not a flogging punishment to be downgraded to 4.5 stars. That might happen to me with the new rating scale. That’s okay. A more granular star rating is more accurate. Just let that be motivation.

Statistically there shouldn’t be a perfect 5.0 mean. It’s nigh impossible because one non-perfect rating undoes it. That is the definition of a perfect rating. Using a different average like mode or median is just a way to shift the data so you feel better about yourself. In reality nobody will have 5.0 in the long run and a 4.9 does nothing but indicate “practical” perfection.

570 posts Magento Elite & Gravity Maker
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GravityDept says

@ Justin French — Really glad to hear Envato is moving forward with this, and doing so incrementally (not waiting for one huge release). I’m really pleased that Envato is going to start sending reminders to buyers to rate items.

Here is a link to the feedback and mockups I posted a month ago on ratings: http://themeforest.net/forums/thread/im-not-happy-i-hate-the-rate-system/90284?page=5#749941

Two-way ratings Authors need to be able to receive feedback from buyers more than a simple star count. All users should be able to see who rated them, when, what value, and see written textual comments. Authors should have the ability to reply to written comments if a bug/issue was fixed.

Ideally, you could visit any user’s profile and see their rating history. This will help to identify “bad eggs” from legitimate buyers. Every user needs a “reputation score” like on eBay if we’re truly going to build a rating system the holds weight.

As a current 5 Star author I am completely in support of this change. More transparency is better for the entire marketplace. It’s not impossible to maintain a 5 star rating, and it’s fine that nobody has a perfect 5.0.

570 posts Magento Elite & Gravity Maker
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GravityDept says

Well, the site is hilariously large: 205 HTTP requests, 5.0 MB, and 48.9 seconds to load.

Looking at the assets, half the blame is on the theme for being bloated with jQuery scripts but the other half is on you. Almost 3.5 MB is just from images.

570 posts Magento Elite & Gravity Maker
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GravityDept says

Hosting capable of managing Magento’s resources is important, but it only goes so far.

A badly written frontend can completely train-wreck site performance. There is plenty that an inexperienced (or uncaring) developer can do to make a site look pretty but load like a tortoise. The only fix is doing your homework before choosing a theme, or hiring someone to fix the poor decisions.

If Magento runs smoothly when you remove the theme, then that’s probably what you’ll need to do.

570 posts Magento Elite & Gravity Maker
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GravityDept says

You guys forget that a lot of stock sites work this way (especially Photo sites).. Take any site (iStock, Dreamstime, Photobucket, etc..) – they use credits. So if i want to buy a picture i need 5 credits, but i can’t buy it with $5, because the minimum credit package that i can get is of 10 credits. So i have to pay $10 for a $5 image, but then, i’ll be left with 5 credits in my account to purchase more afterwards..

This business model is in place for absolutely almost all microstock sites in the world so i still don’t get it why you complain that much about it.. It’s normal to be this way because everyone does it and we are used to this pricing model!

So GravityDept – your statement that this is not how commerce sites work is totally false, since this is how it works on stock sites! :D

I could argue that “credits” are equally stupid and confusing for customers. Pricing this way because “everyone does it in micro-stock” is downright foolish. It’s always simpler to charge one price. I said that’s how 99% of commerce works, and that’s true.

ThemeForest buyers are not the same as stock photo buyers. Nobody pops in and buys 15 different Magento themes for $90 each. They explore, make decisions, and pick one. I’d bet that the majority of ThemeForest buyers never make another purchase. Credits are an ill-fitted system for that type of interaction.

The ”$2 extra” or ”$2 off” is irrelevant. This is about understanding consumer behavior and pricing psychology. The pricing confusion probably costs more sales than Envato makes by earning an extra $0.66 on direct-purchases.

It doesn’t make any difference to me whether Envato charges $90 or $92. Just charge $91 flat. If the sale doesn’t happen because the credit pricing model is confusing, we both get $0.

Just because credits are normal for micro-stock doesn’t mean it’s at all suitable for other digital products. Don’t forget PhotoDune is still a new marketplace at Envato. I imagine the only reason credits were implemented before its time was because Envato knew requiring users to complete a payment transaction for every individual purpose would be murder.

What I’m saying is that having two prices based on credits or direct-buying is a poor, conversion-killing system for infrequent purchases (i.e. the majority of Envato’s marketplaces). A shopping cart with no-BS pricing would be faster and meet buyer expectations better.

570 posts Magento Elite & Gravity Maker
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GravityDept says

It is BS, because it wastes the customer’s time.

In a different scenario you’ll see how ridiculous it is. You walk into a gas station:

  1. A pack of gum is $0.80.
  2. If you just want to buy the gum, it’s $0.80 + $0.20 fee.
  3. But if you deposit $1.00, the gum is actually $0.80 and we’ll hold the $0.20.
  4. No matter what, you’re paying $1.00 and not $0.80 today.
  5. It’s gum! Why is this so hard!

Just charge $1.00 up front or $0.90 — whatever gets your margin. Don’t make the customer play games and decipher the price. It’s really simple not to screw this up.

570 posts Magento Elite & Gravity Maker
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GravityDept says

Envato should drop the BS. Having “two prices” for items is confusing to buyers. Don’t make them pay extra to not make a deposit, and don’t hold them hostage with deposits in arbitrary amounts.

Just set one price and charge it. That’s how 99% of commerce works. Simple.

I guarantee potential buyers have walked because they didn’t understand the pricing situation (or want to).

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