Posts by PremiumLayers

508 posts PremiumLayers.com
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PremiumLayers says

It is not your fault. But it is good experience. For every niche there are some features that customers expect and sometimes don’t even check before purchase, that is the case here. If you already don’t have a feature that is common for that niche you should explain that in your template description. Sometimes it is good even to explain if template is HTML and not WP theme.

+1, you should mention it and make it as bold and clear as possible. Some buyers don’t even bother to read the item description carefully before buying it but that would give you immunity to such cases so you can refer to it if anyone blames you in false advertisement of template features.

Note that even with this, there’s no guarantee that a buyer wouldn’t give it 1 star just because it doesn’t do what he wants even if you never claimed anywhere to have such functionality (believe me, it happens, and quite often).

In this situation, I would suggest to contact him and ask to request a refund from Envato. Once a refund is issued, the template is deleted from his downloads section and the rating is also rolled back. Oh, lastly I would report that his comment for being very offensive. What he has written is very rude and it also might affect your sales.

508 posts PremiumLayers.com
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PremiumLayers says

Hi Gareth, Here’s an article on how to get and display any widget via shortcode (you could skip the part for creating it as shortcode and just take the function itself) – http://digwp.com/2010/04/call-widget-with-shortcode/
Or better check this plugin’s source – http://buddydev.com/wordpress/embed-wordpress-widget-areasdynamic-sidebars-in-posts-or-pages-using-simple-shortcodes/
Hope this helps.

508 posts PremiumLayers.com
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PremiumLayers says

I agree, luck is major issue here. However I do pay for the platform, when I started it offered me what now I don’t have. So… getting less for the same value.

Hate being pessimistic but I think the further the worse this will become. As more and more devs/designers understand that TF income can potentially be much higher than working for any employer, the competition is going to get more and more furious and our income – less. The good part is that’s the spirit of competition that inspires to becomie a better designer/developer, invent new strategies and don’t get kicked off the game :)

508 posts PremiumLayers.com
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PremiumLayers says

September sales are not the best for us too. This can have various reasons, also note that 1-2 years ago the competition was not this furious so now the global income is divided among far more authors than before. All-in-one swiss knife themes are really a menace in most of cases however the people who request official word on this (regulating all in one themes and on current Envato SEO strategies) do not take into consideration that it’s a business and in business it’s always the strongest/luckiest/whatever .. ones who survive.

As for the SEO strategy, I don’t think that any company/corporation would reveal their SEO strategies, no matter how many people ask (well, if it was my company, I personally wouldn’t).

Bottom line – we have what we have and there’s not much that can be done about it, other than producing new great themes and hope for the best (anyone telling that luck isn’t one of the major factors of success in TF, please look closer to top selling items, compare with similar ones which couldn’t make it to the top and try to find any crucial differences) :)

508 posts PremiumLayers.com
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PremiumLayers says

@PremiumLayers, thanks for the tips! I was thinking more in a philosophical kind of way, but thanks nonetheless, one thing though:

For example, each page should have one and only one h1 tag which should highlight the most important part of the page (For example, page title)
This isn’t true within HTML5 markup, there’s plenty of situations where multiple h1 is semantic, the main heading of a < section > for example.

Thomus, checked once again seems my information is indeed outdated now regarding h1 tags (My statement applies only in case if you are using HTML5. HTML4 -both transitional and strict modes still, still require that – http://moz.com/community/q/how-will-it-effect-seo-to-have-multiple-h1-tags-on-a-page).

508 posts PremiumLayers.com
  • Has referred 10+ members
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  • Has been a beta tester for an Envato feature
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PremiumLayers says


Hi Tommus, just a few thoughts – SEO friendly term for WP themes first of all applies to semantically correct built pages. For example, each page should have one and only one h1 tag which should highlight the most important part of the page (For example, page title).
10 years back this was correct… but we have HTML5 with semantic markups like sections, sad to see that an Elite Author does not come with this at least simple base knowledge.

I understand that being Elite author assumes the ability to design and launch our own rockets and fly to the moon and back on vacations at least twice a year. Being Envato Elite author is a big responsibility to whole human race, cuz elite authors are that cool. So you nailed it to the head, I promise I will do better next time!

508 posts PremiumLayers.com
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PremiumLayers says

Hi Tom,

I think buyers are misinformed by their sources.
Today, being SEO friendly means almost nothing. You have to choose a non-competitive area if you really want to have success on Google, and want to be at the first SERP pages. If you choose a very competitive area, no matter how your theme is SEO friendly, you simply have no chance. Buyers should understand it first.

Being SEO Friendly in “2014 <” means adding relative and useful content in a non-competitive area, and adding articles at least a week. That’s all.

Hi Bedros, Let me not agree with you a bit about competition. I believe it’s more about the model you choose, otherwise a young project like stackoverflow.com should fail definitely but they are everywhere now, if you search for any programming-related question :)

508 posts PremiumLayers.com
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PremiumLayers says

Hi Tommus, just a few thoughts – SEO friendly term for WP themes first of all applies to semantically correct built pages. For example, each page should have one and only one h1 tag which should highlight the most important part of the page (For example, page title).

Putting a h1 for logo is a bad practise in this case as you lose the chance to use it effectively, always referring to website name as the most important part. h2 and h3 should also be used wisely (for example, sidebar titles should better be h3 and h4).

Then go the site title, meta tags, etc… which is more of a plugin job to do. Same goes to correct keywords usage and inner linking, those should be set by the user and are more about content, not coding.

The more advanced usage of SEO is to apply the principle “The closer content part in the markup, the better”. We had a big project for a custom client, they made us cut almost everything in header part to have the content closer to the top (I’m not sure, maybe this has changed with later Google indexing algoritms and is no more that relevant).
Other than that, I’d recommend to learn the SEO basics, this is a definitely useful thing. Udemy has some nice free courses on the subject.
Hope this helps.

508 posts PremiumLayers.com
  • Has referred 10+ members
  • Has sold $250,000+ on Envato Market
  • Has been a beta tester for an Envato feature
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PremiumLayers says

I think it can pretty mch go under niche theme category and if it’s good you can even win some prize (Envato is running a competition on niche themes this days) :)

508 posts PremiumLayers.com
  • Has referred 10+ members
  • Has sold $250,000+ on Envato Market
  • Has been a beta tester for an Envato feature
  • Has collected 10+ items on Envato Market
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PremiumLayers says

Looks like a Power-Elite Author :).

Totally agree with ” light-gray”, as simonswiss said.

ps. i almost missed this thread beacuse the author who opened the thread didn’t have that eye-catching-green-avatar :D

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