Hmm. I like what I see here and the overall theme. I’ve yet to browse the marketplace for similar items like ToivoMedia has so I can’t be sure if there are many others like it; but he’s got 1414 posts (at this moment) and provides really decent insight so I’d take his word for it.
Something about the “DJ NOISE & DJ RASMUS” font style is bothering me. I don’t like it amidst all of the other design elements of the flyer. I think this may have to deal with it being an outlier in font style because it’s the only sans typeface you’ve used here. All others are sans-serif. I would change it to a sans-serif font, and maybe make it similar in style to the “20th MARCH PARTY CRASHERS PRESENTS” text, as they look to be the same color.
I’m sure you’ll have to change the branding on the bottles unless you have Absolut Vodka’s permission (if you are including them in the main file).
Outside of that I think this thing could really work here; knowing that certain styles of layout and themes similar to yours are more abundant than others in the market place.
The only thing I would suggest playing with is a border. I just envisioned a really interesting effect you may be able to pull off that might enhance the overall aesthetic quality of the design. I can envision a white border that somehow ends up merging into the background at the bottom of the flyer. If this kind of border were placed behind the “wings” of the model area, it would add to the light top and dark bottom color contrast of the flyer. Just an idea to play with.
- Nun Kwon
“Hell’s Angel” -
For this flyer I can see the angel statue/3d rendering located behind the main title being a visual problem in its current form. I would suggest try turning it into a silhouette and leaving it in the same position to allow for better reading and more definitive area differences (my eye seems to get caught up in thinking that angel is somehow part of the main background while being connected to the title/info area).
I think the stroke around the centered DJ/location text forces that particular text out of the uniformity I see between all of the rest of the text in the flyer. I feel something should be done about that stroke… Taking it away. Also, the”J” in DJ doesn’t appeal to me with that particular font. I like the rest of the letters and how they flow with each other but that J is strange amongst the rest.
I think the “TalylorMade Entertainment Presents” area might look much better and more uniform with the rest of the design if it had metallic-styled growth vines (similar to the ones in the lower information area) incorporated into it somehow.
Finally, something about that hard, straight edge at the bottom of the lower text area’s background just doesn’t seem to work for the flyer (in my eyes). The top of that text area consists of completely curves, and this area would be the only area in the entire flyer consisting of a hard straight edge. I would say give a go at expanding those lower vines out towards the flyer’s edge to do away with the hard straight, abrupt stop in the text area’s design. I feel it would flow better.
“Just Dance” -
I really like this for the most part. I would do something for the purchasers by including a silhouette model and allowing them to use it as a mask/clipping-mask for whatever background image they wanted to replace your multi-face/cityscape background image with.
“A Night Called House of Seduction” -
The background image works very well. I like the fonts and color scheme you’ve come up with to work with the background image. I really do feel that the lower text area will need more work in alignment, text tracking and size, outline and so forth. The colors, fonts and general idea for this area is good, but it can be dramatically improved.
In conclusion, all of these have the potential to be Graphic River merchandise I feel. See what you can do to to make the improvements necessary for a real finished touch, not only visually, but functionality wise (psd organization) as well. In terms of the amount of work you will need to do to come up with a finished product for each flyer I would say it falls in this manner…
LESS TIME: Just Dance > Hell’s Angel > A Night Called House of Seduction :MORE TIME
- Nun Kwon
The Business Card that was soft rejected seems to have a notable contrast in differences on the front and rear of the card. The front (name side) seems to be very simple and elegant; not a single angled line (not including the font or the card’s right-angled edges). But the rear (information side) seems to lose the elegance of the front with the inclusion of the grey “border bars.” The rear I feel may work best if somehow you managed to incorporate the flowing ribbon-like graphical elements into the design (and maybe even use it/them in ways to separate areas of information somehow). I would remove the bars because they are only seen on the rear; or, if you feel they should be kept, I would somehow work design elements of a similar feel into the front of the card for consistency.
For the completely rejected business card, I feel the large brown “stripe” going across the card’s front (name/title side) may be getting in the way of the simplicity of the design. The only other elements I see similar to it in the card’s entire design are the upper and lower “movie title bars?” on the front and rear. I think it may work better for you to try playing with just the circle and name on the front, while doing away with that large stripe.
If you feel the large stripe is a valuable design asset, then I would say see what happens when you align the circle with “John Doe” inside to the left edge of the card. Take the “Graphic Design” and position it to the right of the circle, vertically centered in the large stripe. Play with the tracking, italics and boldness of the two words (of both the name and profession title) to see what you may be able to come up with. By changing the alignment of design elements in this manner, you get something similar in feel to the alignment of the information icons you have on the rear of the card.
For the name and title on both the front and rear of the card I might also try playing with the tracking of the fonts; in a way that would make the first and last name look like their alignments are “justified” and enclosed in a rectangle or square text area. The same for the “Graphic Designer” title on the rear.
Keep us posted on your progress.
- Nun Kwon
Hey! Greetings. I’m sure you can add extra files to an item submission. I’m just not sure if they would be called “Bonus” files. Most people on here that add other files to their submissions end up calling their entire submission a “Bundle Package” or something of that sort.
Search Graphic River for “Bundles” and see what comes up. If the results show people submitting items in a fashion similar to what you’d like to do then you’ll have your answer.
- Nun Kwon
I like the graphic stuff in the red section on the right a lot more than the white typography section. I think more could be made of that, and the typography could be less complex, and take up less of the space on the flyer. And the big title is really hard to read. Just my thoughts.
So the typography is a little too complex? Do you feel there is too much type? Perhaps it should be sorted in a different way? I’m getting the impression it’s too stylized for your tastes. I’m curious of whether or not you feel the style of the text makes it difficult to read. Thanks for your feedback!
- Nun Kwon
I would have to say that the title font is a little hard to read, and maybe try screen or overlay blending mode on the girl, as the primary colours seem to be red and white, and black as an accent. The white on the left hand side is overpowering the girl so if she was on screen, vivid light or overlay she would standout a little more. My eye is straight away drawn to the white side of the flyer and then i notice the girl after, which makes the flyer seem unbalanced and left side heavy, nothing wrong with the design in my eyes, but just some little tweaks would help improve it…
Thanks for the critique. The title font being difficult to read is one of the things put on my list. The feminine illustration being overwhelmed by the text area is an interesting observation. I’ll give the blending modes a go to see how they make the illustration “pop.” That comment about balancing the two sides of the design is not something I was expecting. Thanks for pointing that out. Very much appreciated.
- Nun Kwon
Since St. Patrick’s Day is coming up, I’ll add my first accepted Graphic River work to the pool:http://graphicriver.net/item/lazy-leprechaun-lazy-keg-o-gold-mascot/3889344?
- Nun Kwon
I’ve been working on a new flyer design, but I’m not sure if it works visually 100%. I have some thoughts about 3 things that may need to change or be altered in this design, but I’ll shut my mouth and take any input you give me without influencing your opinions. Let me know what you think…
- Nun Kwon
I would say the main problem with this flyer’s design is overall cohesiveness, consistency, and integration of elements. I don’t see a general “theme” of colors, shapes, subject matter, fonts, placement and other things throughout this flyer’s design. It’s almost collage-like in a way, where the collage consists of pieces that have nothing to do with one another. Kind of random and all over the place.
Let me ask you some questions… How many different fonts did you use in this flyer? Why did you use the fonts you selected?
Why did you use certain effects in this design? I see some text-caption areas being transparent black, others solid black, some with outlines/strokes, others without. They seem to be visually unrelated to each other (aside from the color black and their rectangular shape) and don’t fit like the pieces of a puzzle (of design) should with each other.
I’m very curious of what the organization of the .psd file’s layers are like.
I would honestly say if you want to get this fly approved, fixate yourself using only a few of the many different elements you have included in this design, to make the entire design look more uniform. Challenge yourself and try to use 2-3 fonts max for this design. 1 style in terms of text-caption box area. 2-4 main colors for the over all design, and perhaps adjusting the placement of caption boxes in visible alignment with each other (vertically, horizontally, width and height).
- Nun Kwon