stewboon saidThanks for the update. Regarding the range of update frequency, I don’t think it poses much risk to buyers because they can choose to buy only when they think the update is worth it once their access is expired after a year.
Q. What about monetizing updates instead of support (eg with the license, 12 mths support and updates included)?
A: As I mentioned in a previous post, the significant range of update frequency (e.g., 30% of authors say they do updates quarterly or less) and types (basic right through to big new features) is a concern and presents the serious risk that some buyers may not purchase in the first place.
If the author does not provide much update and everything is still working well, the buyer can choose not to pay for another year of access to updates / downloads (i.e. same as now). If the theme breaks and there’s an update which can fix the problem, I think it’s still fair to pay that nominal fee to make the theme work. If there is no paid updates, the author might just abandon the theme instead of updating it to fix the problem if there’s not enough new sales to cover the development time to fix the problem.
I think what Envato should do about this is to send a notification email to all buyers of an item if the author decides to take it off the market and offer them 1 week or 1 month of access to download it (if they haven’t), and then take it off the system. At least the buyers have been notified and they can grab the latest version if they haven’t. And the file will be deleted from the server after the download period without further legal consequences.
Unless it’s requested to be removed under DMCA request or other legal issues, then it should be disabled immediately.
Overall looks quite good, but I think it’s a bit ‘bland’ with no obvious point of focus at certain areas. Also, make the buttons larger. Extend the area of clicking for at least 5px to 10px more around the element instead of having to click exactly on the word itself.
The Blog area needs more polishing as well.
Or I think they will only show the latest 1800 items in any categories because most people will probably use the search (which has been upgraded now) to find an item if it’s published over a year ago. I doubt anyone would click through all the pages to search for an item unless there aren’t many in the listing.
One more thing. I tried to avoid making propositions, but IMO this idea is quite good:
- no support packages;
- option to charge yearly for access to “updates + support”
- option to charge one-time fee: no support, but life time updates.
So what happens to those without support packages? Will they be eligible to obtain the latest updates or they can only get the version at the time of purchase? This will probably lead to more support questions and it’s more difficult to issue bug fixes to these buyers.
I think it’s easier to just set a ‘lifespan’ for purchases, where each purchase is only valid for, say, 1 year. After a year, buyers can decide whether they want to repurchase the item (maybe at discounted rate) to obtain updates and support (which can be mandatory or up to authors’ discretion).
Basically Envato will just need to remove the file from the ‘Downloads’ section after the purchase has ‘expired’. Shouldn’t be too difficult to implement, but the impact of this towards the overall sales for Envato can only be analyzed / forecasted by them.
Of course some buyers will react negatively to this because their purchase has been ‘downgraded’ from lifetime to limited availability. However, seeing that most websites will be redesigned after a year or two (or some won’t be updated for years), I don’t think this will have much impact towards buyers. They will only need to pay around USD100-130 for 2 years of guaranteed updates and compatibility with latest software versions – a cost which I think is quite fair for what they are getting. Just my two cents.
My items are over 2 years old and they still have satisfactory sales per month. I haven’t seen much changes to the sales after the introduction of the new search system. I guess it helps to have something slightly more unique and better initial sales to gain the momentum, but that’s how this market works.
Typography and spacing aside, I think it’s probably not unique enough. There are also some bugs. For instance, when you hover at the boxes under Our Work, the ‘More Info’ tooltip has been cut off on the left side. The logo also seems weak and the footer doesn’t seem aligned.
You could have used better graphics to simulate how it would look best on real-world application. I am yet to see any HTML template or WordPress theme being sold currently using placeholders in its live preview. Distorted images really hurt the eyes (and your chances of getting approved) by the way, try not to do that.
UBLThemes saidI’m just wondering why would you want to opt out from this if you can get extra income through support? I mean, you are still providing support anyway, indefinitely but free of charge.
What happens if we opt out of this, but still support on our sites, legally you can not stop us from doing this, so our question is how can you stop this from happening?
Sounds good. However, I have some questions though.
- What is the new method of identification, especially for those in comments where the purchase date is not shown? The API should also be updated for this new feature.
- Will there be a way for us to identify immediately whether a buyer is still within the support period if he/she sends an email via the profile page? It’s not convenient to open the verification link for each email to confirm it.
- Within the support period, are we required to provide support for the item to work with the latest version of a software? For example, do we need to constantly support the latest WordPress version for our themes, or we can just provide support to the advertised versions?
It will be an endless cycle to provide support to the latest version because there will always be a buyer who made a purchase within 6 months from the date of release of the new version. On the other hand, I think buyers would expect it to work with the latest version within the support period (imagine you’ve bought a new theme yesterday but it can’t work today after the update, so you’ve contacted the author but was told that the theme would never be updated to run on the latest version although you’re still within the support period).
I think it’s better to have an option to stop selling the theme while keeping it supported / accessible for another 6 months because if I am not wrong, buyers will not be able to download the item once it’s taken off the market (which happens 1 month after confirming deletion of the item). At least authors can phase-out an old item ‘gracefully’ with such option.
I’m quite eager to see how this will be implemented. Seems like those top sellers will get a lot of extra income from this new policy with their huge customer base.