Posts by digitalscience

4594 posts Love & Light
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digitalscience says

In case you didn’t notice, almost everything that is done here lately has been mainly targeting ThemeForest. ThemeForest is the biggest source of income for Envato and – unfortunately – it is where the most of their energy goes. So I am not surprised with what you reported, Doru.

So the question that we should ask ourselves is: what are we authors here for? to sell our items? to be spectators and watch Envato grow? to watch other authors sell 25 million dollars?

There’s an old saying “If you don’t ask, you don’t get” so if we don’t ask for a better marketplace with more fair exposure – Envato will assume we’re happy and nothing really changes in our favour. If we’re here to our sell items, we should ask for a better platform – if we don’t ask, we don’t get! The louder the collective voice, the more Envato will listen.

4594 posts Love & Light
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digitalscience says

I agree this sort of internal advertising is counter-productive. A few years ago this type of promotion was not allowed.. buyers decided who was number one for the week on a more fair playing field. But if every sale on GraphicRiver promotes top 5 themes on ThemeForest – that gives those authors a huge advantage considering how many sales a week there are on GR, this is partly why the top row of 5 items has hardly moved position in the last year or so.

If I was an author on the popular page of TF, I would be concerned since it’s highly unlikely to become top theme of the week when your competitors have so much internal advertising.

4594 posts Love & Light
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  • Sold between 250 000 and 1 000 000 dollars
  • Has been a member for 7-8 years
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digitalscience says

Whoa, so much analysis on the changes on the front page :)

Not all people use this homepage to see the new items.

For instance, to check daily the new items, personally I go to Themeforest -> All Items because from there I can see also the ratings, the sales and I can click easily the preview button without going through the items details page.

True, but removing those visible category links still reduces exposure. What is most valuable to selling is visibility. If buyers can’t see your thumb, they won’t click on it – they’re most likely to click on something they can see that catches their eye. The more buyers have to click to find your item, the less chance of a sale. Might seem trivial but with 1000’s of buyers clicking and purchasing daily it adds up.

4594 posts Love & Light
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digitalscience says


First you want to increase the price of bloated themes, to make the pricing more fair in comparison to non-bloated themes. A higher price suggests a higher quality. Now you are saying these themes are super slow and people only buy this because they have no idea. So what now, increase the price for slower themes? Give buyers the feeling this is worth more, or educate buyers that it is actually worth less?
Agreed. A higher price does indeed suggest a higher quality, so it goes against every common sense to up the price of a lower quality product.

Yeh the $1 items to $2 price jump was massive for graphic artists on GR, that’s double the price over night – I don’t think it would pay off in the long term for them.

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digitalscience says

In the same way, it is unprofessional for Envato to hike the prices on many marketplaces instead of doing it per marketplace basis. This doesn’t sound a strategical increment but feels like “We just need extra money – so we do it”

I think it was strategic, low priced items up 100% – 50%, highest priced items up 5%, the whole marketplace price increases but those high priced items now look more attractive.

4594 posts Love & Light
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digitalscience says


If avada would disappear from the popular list for one week, do you think it would get up to 1000 sales a week?
That’s the whole point ;)

No one is suggesting that, we’re talking about a 10% increase.. 50 to 55 or 55 to 60..whatever the case may be. If particular under priced files are selling 3x more than their competitors, even a 25% drop in sales will still keep them ahead sales wise. It’s all about looking at what is selling and what isn’t and balancing the pricing out fairly – don’t we want fair pricing here? Ever felt over priced or under priced?

4594 posts Love & Light
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digitalscience says

could be wrong. with less sales, lower position in top sellers. less exposure. less sales. lower position. less exposure, less sales. lower position, etc.

Well that’s how competition works. The buyers will decide which items get sales.

4594 posts Love & Light
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digitalscience says

I already stated that they would not, if there sales go down by lets say 60%, since there price is almost 3x higher they would still earn the same or maybe even more and they would have less support.

Indeed, it’s not about sales.. it’s about turnover.. sales are meaningless, it’s about how much is in your pocket at the end of the day – that’s what counts :)

If some themes get priced higher slightly, their sales will drop slightly, but they still make more on turnover.. but what happens is those missing sales go to other authors and they make more.. so everyone wins. Channelling too much exposure to the same files is counter productive.

4594 posts Love & Light
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digitalscience says

I thought it is a best practice to have only one searchbox on a page/section – there are 2 search boxes on the homepage (the smaller header one and the huge one in the banner area). That’s confusing, don’t you think?

Agreed, both search boxes have the same functionality so they’re just duplicates. The smaller one has limited space for filters, so since we now have a giant search bar, we could have better filtering. Since the marketplace library is huge, it would be a powerful tool to be able to search individual categories.

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4594 posts Love & Light
  • Elite Author
  • Sold between 250 000 and 1 000 000 dollars
  • Has been a member for 7-8 years
  • Author had a File in an Envato Bundle
  • Most Wanted Bounty Winner
  • Interviewed on the Envato Notes blog
  • South Africa
+3 more
digitalscience says


I never been to Slovenia but handling bears as gifts when it comes to showing gratitude does somehow sound right.. I mean I would have totally believed it. ;)
we’ll ride our Slovenian bears into the battle for a better marketplace :D

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