Hey guys, I’m pleased to announce that we have just added two new top-level categories to AudioJungle. “Music Packs” and “Logos & Idents”. Some of the aims of doing this is to make it easier for customers to find audio for both of these categories. In the long term, it will also help us market those particular categories better.
If you are not already familiar with Music Packs, take a look here. It’s an existing category that allows you to upload multiple tracks/songs as one upload/collection, but we’re simply promoting it to a top-level category. We are basically moving over this content to a top-level category in the hope of encouraging authors to sell more packs of music, as well as encouraging customers to purchase multiple tracks for a discounted rate. Just some quick notes for authors wanting to sell packs of music:
- Any upload containing multiple tracks (that sound different to one another) should be uploaded to the new Music Packs category.
- We will eventually be moving over everything currently here into the new top-level section.
- Authors are not allowed to add the same audio track to multiple Music Packs. For example, if I have six songs in my portfolio, 1, 2, 3, 4, 5, and 6, I cannot upload a music pack containing 1, 2, 3 and then another pack containing 2, 3, 4.
- Just a reminder that Music Packs are for packs of files containing different tracks. i.e. If an author uploads a track with a 60 second version (for example) and a 30 second version, but it’s exactly the same track, then this would remain a normal “Music” file and should not go into the new Music Packs category.
Logos & Idents
- Any audio logo, stinger and/or ident should now be put in this new, dedicated category. I know authors enjoy producing audio for this category and it seems like it’s become popular for customers too.
- We will be moving over existing audio Logos into this new section.
- Please note the sub categories for “Logos & Idents” are simply “Individual” and “Packs”, so if an author uploads just one audio logo, it will be classified as “Individual” and if an author uploads a pack of logos, it should be sub-classified as “Packs”.
Please bear with us!
I would really appreciate everyone’s patience while we re-classify all existing Music Pack and Logo audio and we apologize for any inconvenience during the transition. We will be moving the audio over manually to the new categories as quickly as possible. In the meantime, please be sure to upload any NEW Music Packs and Logos & Idents to the new categories. We even have new, dedicated upload pages for those new categories.
Stay tuned, some more exciting news coming up later this week that I think you will be interested to hear.
Regarding plug-ins used in Source Files, please try to stick to using plug-ins that come with the software or are free. You want your file to appeal to as many users/customers as possible of course. If you do use commercial plug-ins however, you must say in your description that the Source File utilizes a commercial plug-in, and then list it and link to it in your description. Otherwise, that’s not fair to the customer. And although it goes without saying, please be reminded that you should not redistribute anything within your file that you do not have permission to redistribute. i.e. Please do not redistribute commercial software or plug-ins that you do not have permission to redistribute.
Thanks for the suggestion, Daniel. There are some improvements already planned for the Source Files section, but due to other priorities those changes may not happen for a while. So for the time being, please continue to use the Source Files section in its current form (for Logic Pro, Pro Tools, FL Studio, Cubase or Reason project files).
I have just uploaded 9 files/ previews, then as soon as I finished adding details for the first track and submitted it, the rest of the files had gone, and when I try to upload any again, they upload but don’t show up in the drop down menu.
Hey Slats, that sounds peculiar. That shouldn’t be happening. Please open a ticket with support so they can investigate this for you. Good luck!
Hey guys, I totally agree that there’s room for improvement. My hands are tied right now however because any major development work to the current site is halted while the dev team finish up with the redesign. I can assure you however that your comments have been noted and it will be discussed.
Look Beyond Recent Items on the Home Page
As an aside however, I encourage everyone to not get too hung up on the home page as far as file promotion is concerned. I know for a fact that regular customers coming to AudioJungle find new music here (a) through the search engine and (b) through the top level category pages where all new items are listed chronologically. Of course the home page is important, but it’s a bit of a myth that the home page on AudioJungle (or any other marketplace) is where customers go to or “hang out” to find and buy music/files they want.
Think about your customers. When they come to this site to find audio, they will of course see the recent items, but when they come here, most will have an idea of what they are looking for. So more likely than not, they will search on specific keywords in the search field. This is why it is incredibly important that your files are tagged well. If your files are not tagged effectively, you are missing out on a lot of potential sales.
I also encourage all authors to market themselves and their AudioJungle portfolios as much as possible. Don’t think that uploading a file to AudioJungle is the end of the marketing process. It’s just the start. To be successful at selling stock, you must market, market, market! Most people don’t do it because it involves extra work, but as with most things, that extra work always pays off.
Let me give you some ideas and suggestions what you can do, but note that this is not a golden formula by any means, and you could probably come up with 100s of more/better ideas.
- Create your own Web site. Link to your AJ portfolio from your own site. Add your referral codes to all links.
- Use your Facebook account to talk about your audio.
- Promote your AudioJungle RSS feed (every author has one) and get people to sign up to it so they will be notified when your new audio is released.
- Use your Twitter account to tell the world about your new audio.
- There are a billion other social networking sites out there. Use them to promote your audio!
- Create a blog and write about any exciting audio projects you are involved with.
- Something as simple as adding your AudioJungle portfolio URL at the bottom of all your e-mails is positive marketing. Don’t underestimate seemingly small details like this!
- Use your AudioJungle portfolio URL as a signature on any music production forums you’re involved with.
I’m really just scratching the surface here of all the things you can do. Use your creativity and always remember to market your work. While it’s awesome to get on the home page, I honestly think you’re putting all your eggs in one basket if you think it’s the only way to sell files. I can assure you, it’s not. And I hate to say this, but, envato is approaching a quarter of a million members. As we get more and more authors uploading content, time spent on the home page is going to get shorter and shorter… Which is why you should not entirely rely on the home page to sell your files.
While I encourage you to be responsible for your own marketing, I would also like to point out there are lots of things going on behind the scenes right now that tie into AudioJungle marketing. I’m not going anywhere until they’re released so please stick around. I think there are some good times ahead of us.