I absolutely agree with this topic starter.
ThemeForest.net does not realize how many people stay away from ThemeForest simply due to the fact the the middle man takes 60% of the profit. The 40%-70% graphic comes with a hefty fine line tag: only when you have enough to buy a 2500 sq ft house for Envato (Sell more than $300,000.00 worth) do you start receiving 70%. By the time that happens, you, the originator of the design, can barely buy a new Audi. It’s equivalent to them getting a house and you getting a car, even though you built the house and the car.
If they made the starting 50%, then up to 75% if you sell more than 5,000, then that will obviously drive many more developers to ThemeForest. Lets be honest, we, the freelance designers/developers supply ThemeForest with the best we have to offer. WE are the market. WE are the reason people buy our themes and scripts.
Someone mentioned they are already increased the % to authors. They don’t do this because they are nice, they are trying to keep people out of the market. For example, the reason diamonds cost so much is because there is a shortage – the largest diamond supplier purposely keeps diamonds off the market. The move ‘Blood Diamond’ is very accurate.. Control the supply, control the market, and ThemeForest is trying to do just that.
However, I understand this is how every market evolves. There’s a huge potential for profit, which will cause more developers to dive in. Luckily, there is already a movement of many well respected developers and businesses in the open source community to create an alternative – something similar to the BuySellAds.com framework.
I use Joomla! + Virtue Mart. very powerful CMS /E-Commerce solution.
A lot of good points in this article. A key one you hit on was the fact that this is a very attractive market that brings in a lot of buyers. Simply having access to the market is valuable.
One thing I know that could potentially equalize the profit sharing is competition. And currently there is no other ThemeForest or FlashDen out there.
So, until then, I will glady do my business with you all
I would suggest Joomla!. You only have 1 index.php page and a you can load whatever stylesheets you need. You put the module positions and main text functions where they need to load, and you’re set. I can pump out a Joomla! theme in about 2-3 hours.
SmashingMagazine.com comes out with great inspirational website/resources every month or so. Make them your homepage while you’re at it!
The majority of users don’t pass the $500 mark to make it into the 35% profit range. And the majority of those who do do not get past the required $2,499 to reach 36%.
Basically, I am suggestion they cut the profits at least 50/50. This will get more freelances to submit and more buyers to buy if there’s more to buy.
Anyone else have any thoughts?