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catherinehills says

Hi everyone,

As a part of HackWeek we are testing a Purchase Confirmation Page for 50% of buyers yesterday. This initial test is only related to WordPress (purchases of single licenses), but if it goes smoothly we plan to roll it out in other categories and Marketplaces in the near future. It is currently optimised for webkit and chrome and it’s purpose is to thank buyers and automate the download progress.

We really think it will add value to the purchase flow for buyers and increase purchases across the Marketplaces (as we plan on recommending items associated with a purchase). As this is a test we’ll be using it to continue to refine the accuracy and usefulness of recommended items.

So, if you are one of the lucky 25% of buyers who experience the new purchase confirmation page, we’d love to hear your thoughts and suggestions, as your feedback is an important part of refining this feature.

**Update: we have now rolled out another two test Purchase Confirmation Pages to 50% of buyers of Print Templates and After Effects Templates on GraphicRiver and VideoHive today.

Best wishes,  Catherine

Senior UX Designer – Envato Marketplaces

Preview the test Purchase Confirmation Page here

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laranz says

Any screenshot for non-buyers? So the remaining 75% also give suggestions :D

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catherinehills says

Any screenshot of the non-buyers? So the remaining 75% also give suggestions :D

Hi Laranz,

Absolutely I’ll add a screenshot to my post you can see it ^ :)

Catherine

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charlie4282 Moderator says

The cross selling elements and links to microlancer etc are a nice touch BUT (and I have not bought something today to see it live) I would be interested to see how this works with auto downloads and WordPress – I.e does it auto download the full package with documentation and all assets or the just the “installable” file only? Sorry if I have misunderstood that process.

Again this based on the screen grab only but maybe where you have the “problem with download” link is an opportunity to also have a link for other useful stuff that less experienced buyers struggle to find sometimes e.g. the license certificate incase it is needed for support etc?

It looks like a good idea generally – nice work.

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catherinehills says

The cross selling elements and links to microlancer etc are a nice touch BUT (and I have not bought something today to see it live) I would be interested to see how this works with auto downloads and WordPress – I.e does it auto download the full package with documentation and all assets or the just the “installable” file only? Sorry if I have misunderstood that process.

Again this based on the screen grab only but maybe where you have the “problem with download” link is an opportunity to also have a link for other useful stuff that less experienced buyers struggle to find sometimes e.g. the license certificate incase it is needed for support etc?

It looks like a good idea generally – nice work.

Hi Charlie4282,

The idea is that the full package would be auto downloaded instead of having to manually download it (not just the installable file) from your Downloads page. The ability to do the latter still exists. Good point re: locating the license certificate we’ve had this flagged previously and need to improve the UX around this task as really finding the license certificate shouldn’t be a task at all rather a no brainer ;)

We’re getting data on the clicks on the different links on the oage and will be able to measure how successful this page is in cross-promoting recommend items and services.

Catherine

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charlie4282 Moderator says

Thank you for the clarification – it makes sense. It will be interesting to see the level of clicks and also if the “missing stylesheet” error threads start popping up again here! Good luck with the pilot…

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laranz says

Hi,

Looks nice guys! :)

You said this page is for thank buyers, but I didn’t saw a word thanks for buying like that in the screen, also Wordpress should be written as WordPress in the buttons too :)

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catherinehills says

Hi,

Looks nice guys! :)

You said this page is for thank buyers, but I didn’t saw a word thanks for buying like that in the screen, also Wordpress should be written as WordPress in the buttons too :)

Hey Laranz, Thank you for spotting this, all updated. :) cheers Catherine

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WebSmacker says

Looks great! In the suggestion part, does it base it off category? I think that would make for really nice conversion rates if someone buys a woocommerce theme, then highlight some woocommerce extensions for it and etc…

Either way it looks great :)

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Creattive says

Hi I bought a Wordpress theme yesterday and saw the new thank you page. Looked good to me, but the auto-download didn’t work. I had to manually click on the download button.

I’m using chrome 31 on Windows 7 64bit.

I have adblock activated, maybe he blocked that.

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