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goofydadog says

Find a local geek who can give you individual attention. They are the best! Avoid the big agency’s. We were paying £300 a month and our rankings actually went worse over half a year with a big agency!

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asifnm7 says


If you want to know who the best SEO expert is then search on google for SEO expert, anyone in the top ten will be great. Then do the same search every week for a few weeks and you’ll have your answer.
poor advice, the only SEO’s that target keywords like that are big agencies who will use any sort of tactic to get you to #1, as I said above the best way to get an SEO is through recommendations

Of course it was poor advice, that was implied (OK perhaps I should realise that sarcasm does not come across well on an online post). I agree with you 100% but unfortunately that is what happens in real life, I have lost count of the amount of times I have had a potential client say that they used this method and I was not on the first page so they will not be using my services. I always provide the client with a list of people we have done seo for and will always be realistic with the client about what is achievable.

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mstell540 says

I think this point was raised by Gareth and others, SEO is as much about site content as it is about keywords and backlinks. Alt Tags, Title tags, Header tags all play a big roll as well. I completely agree if someone gives you a specific time frame and a specific price to be #1 for a set of keywords walk away. They may very well be able to get you #1 using some black hat tricks but in the long run you will most likely be left with a website with a lot of SEO issues and ranking that are dropping quickly. Good SEO takes monthly planning with consistent effort of keyword and content optimization.

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uouapps says

I think this point was raised by Gareth and others, SEO is as much about site content as it is about keywords and backlinks. Alt Tags, Title tags, Header tags all play a big roll as well. I completely agree if someone gives you a specific time frame and a specific price to be #1 for a set of keywords walk away. They may very well be able to get you #1 using some black hat tricks but in the long run you will most likely be left with a website with a lot of SEO issues and ranking that are dropping quickly. Good SEO takes monthly planning with consistent effort of keyword and content optimization.

thank you very much for your input, I think that the article of Landonw is great because it actually gave us the tips we needed before engaging in any collaboration with an SEO expert, so we’re fist going to try out these elements then we’ll see in which concrete area we’ll need the SEO expert (if required)

a big thanks to all of you

Cheers UOU

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ChapterThemes says

I always say 65 to 70% a full of BS and promise things that simply can’t be done or have no long term effect.

Best way is getting things running over a certain period, like 12 months or something and try to achieve certain goals.

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GravityDept says

Hire a content strategist/writer not an SEO “expert”.

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goofydadog says

Hire a content strategist/writer not an SEO “expert”.

Not always true. You can get to the top of google with rubbish content. I keep bumping into these sites on my searches.

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GravityDept says


Hire a content strategist/writer not an SEO “expert”.
Not always true. You can get to the top of google with rubbish content. I keep bumping into these sites on my searches.

That’s not a valid goal. Anybody can weasel into the top for a short time. Only good content stays there.

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Landonw says


Not always true. You can get to the top of google with rubbish content. I keep bumping into these sites on my searches.
That’s not a valid goal. Anybody can weasel into the top for a short time. Only good content stays there.

Not only that, being high on a search doesn’t mean anyone is going to click your link; You need to have good content.

I think a great example of proper SEO is Wikipedia:

Relevant content that validates (in my mind anyway) that I’ll find more of the information I’m looking for on this page – and there’s also related links to show me other things I’ll probably be interested in.

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