How many of you would quit your current job and sell only through Envato marketplaces...

2566 posts Put a Donk On It
  • Elite Author
  • Sold between 250 000 and 1 000 000 dollars
  • United Kingdom
  • Exclusive Author
  • Attended a Community Meetup
  • Repeatedly Helped protect Envato Marketplaces against copyright violations
  • Referred between 200 and 499 users
+5 more
ThemeProvince says

I’ve never had a job and I earn more than a careers advisor. Not boasting (well kinda) but just showing you he potential.

110 posts
  • Bought between 10 and 49 items
  • Exclusive Author
  • Has been a member for 3-4 years
  • Sold between 1 and 100 dollars
  • United States
cartermatic says

If I could find someone to partner with to code my templates then I probably would. My last guy promised me he would do it in the 6 weeks I was in Austria and I came back and nothing was done because apparently he couldn’t figure out how to the header.

2054 posts
  • Has been a member for 4-5 years
  • Bought between 50 and 99 items
  • Exclusive Author
  • United States
Landonw says
ThemeProvince said
I’ve never had a job and I earn more than a careers advisor. Not boasting (well kinda) but just showing you he potential.

Says the guy who is $9,000 from being an elite author.

2100 posts
  • Has been a member for 5-6 years
  • Exclusive Author
  • Author had a Free File of the Month
  • Bought between 100 and 499 items
  • Referred between 10 and 49 users
  • Sold between 1 000 and 5 000 dollars
Graphic-Studio says
LandonWilson said
ThemeProvince said
I’ve never had a job and I earn more than a careers advisor. Not boasting (well kinda) but just showing you he potential.
Says the guy who is $9,000 from being an elite author.

Must have overhead too!!

Because as the profile states:

“We make unique quality themes for the WordPress platform”

441 posts
  • Exclusive Author
  • Sold between 1 000 and 5 000 dollars
  • Has been a member for 4-5 years
  • Envato Studio (Microlancer) Beta Tester
  • Beta Tester
  • Bought between 50 and 99 items
  • Referred between 10 and 49 users
  • Australia
  • Most Wanted Bounty Winner
pixelnourish says
Graphic-Studio said
Must have overhead too!!

Because as the profile states:

“We make unique quality themes for the WordPress platform”

A lot of people do the “We” thing when they are a single entity. I know I do it :)

90 posts
  • Bought between 10 and 49 items
  • Exclusive Author
  • Has been a member for 5-6 years
  • Sold between 10 000 and 50 000 dollars
  • United States
siredesigns says
dtbaker said
Higher prices = less sales. My 2c (from experience). In my opinion they have a perfect balance between author income, author motivation and covering running costs (hosting, advertising, development, legals, etc..)

Higher prices sometimes mean more sales. For example, many people I found were simply downloading my script from Warez sites (I implemented an email notification into my system each time it was installed). When I emailed them asking if they purchased it from CodeCanyon, 1/3 times they said they were testing it because they didn’t think that, since it was so inexpensive, it could be good.

Additionally, sales is not the end goal. Profit is. Finding that equilibrium is not something Envato does sadly. If Envato gave authors more control over prices, we would finally have the means to find an optimal price/sale ratio that will both benefit Envato and us (If we make more money, Envato makes more money). No one loses in this situation and I can see no downside to allowing authors to do this. What is the rationale to why we are not allowed to set our own prices for a product we produce, maintain, market, support, and improve?

136 posts
  • Sold between 50 000 and 100 000 dollars
  • Referred between 50 and 99 users
  • Bought between 10 and 49 items
  • Exclusive Author
  • Has been a member for 3-4 years
  • United Kingdom
ThemeShaper says

I agree with you about profit being the end objective however..

I think the reason we aren’t allowed to set our own prices (this may be wrong ofc, just my guess) is that it opens the door to gaming / dirty tricks and price wars.

Authors willing to accept lower incomes (e.g. authors from countries where the dollar goes a lot further) could drive prices down, especially new authors where it could be a way to get a foot in the door.

Of course this could be avoided by allowing only price raises ;)

3007 posts
  • Author had a File in an Envato Bundle
  • Bought between 1 and 9 items
  • Elite Author
  • Europe
  • Exclusive Author
  • Has been a member for 4-5 years
  • Referred between 100 and 199 users
+2 more
duotive says
ThemeShaper said
I agree with you about profit being the end objective however..

I think the reason we aren’t allowed to set our own prices (this may be wrong ofc, just my guess) is that it opens the door to gaming / dirty tricks and price wars.

Authors willing to accept lower incomes (e.g. authors from countries where the dollar goes a lot further) could drive prices down, especially new authors where it could be a way to get a foot in the door.

Of course this could be avoided by allowing only price raises ;)

Totally right!

289 posts
  • Bought between 100 and 499 items
  • Exclusive Author
  • Sold between 5 000 and 10 000 dollars
  • Has been a member for 5-6 years
  • Referred between 1 and 9 users
dany_j says

I know its difficult task to ask 75% for sale, but it felt so good during envato birthday.
That percentage make things much more serious

484 posts
  • Bought between 10 and 49 items
  • Contributed a Blog Post
  • Contributed a Tutorial to a Tuts+ Site
  • Envato Studio (Microlancer) Beta Tester
  • Exclusive Author
  • Has been a member for 6-7 years
  • Referred between 100 and 199 users
  • Sold between 50 000 and 100 000 dollars
+1 more
omarabid says
siredesigns said
dtbaker said
Higher prices = less sales. My 2c (from experience). In my opinion they have a perfect balance between author income, author motivation and covering running costs (hosting, advertising, development, legals, etc..)

Higher prices sometimes mean more sales. For example, many people I found were simply downloading my script from Warez sites (I implemented an email notification into my system each time it was installed). When I emailed them asking if they purchased it from CodeCanyon, 1/3 times they said they were testing it because they didn’t think that, since it was so inexpensive, it could be good.

Additionally, sales is not the end goal. Profit is. Finding that equilibrium is not something Envato does sadly. If Envato gave authors more control over prices, we would finally have the means to find an optimal price/sale ratio that will both benefit Envato and us (If we make more money, Envato makes more money). No one loses in this situation and I can see no downside to allowing authors to do this. What is the rationale to why we are not allowed to set our own prices for a product we produce, maintain, market, support, and improve?
Siredesigns, do the math.
Plutonium: 21 authors * $250K = $5.25million (at least)
Blue Steel: 54 *  $100K = $5.4m
Gold: 107 * $50k = $5.35m
Silver: 458 * $10k = $4.58m
Black: 411 * $5k = $2m
Red: 1618 * $1k = $1.6m
Brown: 3137 * $100 = $0.3m (!!)
Orange: 3254 * $50 = $0.15m (!!)
Do you see? The top 200 authors are making around 65% of Envato profit. 200 authors from 9060 authors.

That’s why Envato created an Elite program. Elite can change the price. Elite can change the top bar. Elite has some $$ to advertise. Elite are making most Envato money, but non-elite can make some $$ or become Elite. An elite member might have made more than 7000 authors assembled.

Do you want to change the prices, make a living from Envato, quit your daily job? Do it, just do it. If you have a family, you just should be more responsible and ensure that you have enough savings..

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