536 posts
  • Has collected 1+ items on Envato Market
  • Member of the Envato Team
  • Located in Australia
  • Has been part of the Envato Community for over 3 years
+1 more
justinfrench
Envato team
says

Hi folks,

As mentioned in the October video update, we’ve been working on two closely related projects which are going to ship tomorrow!

A new header design

The new header aims to increase navigation between the sites (especially for new visitors) by ensuring all eight sites are always visible and easily discoverable.

Our buyers often work on projects that require items from more than one of the eight marketplaces. There’s currently three main ways that we link between the sites:

  1. the tiny little triangle site switcher near the logo in the header
  2. the in-depth list of sites in the little leaf tab on the left side of the page
  3. the list of eight sites in the footer

We looked at the analytics and found that while existing signed-in members frequently use the site switcher and the footer to navigate between the marketplaces, only a tiny number of new visitors use them (and they were more likely to use the footer links, which are more visible).

The new design is a test to see if this kind of structure increases cross-site navigation and discovery (especially for new visitors). We’ll keep an eye on the metrics and iterate the design over time.

We’ve been using variations of the new header internally for a few weeks, and we’ll be turning it on for all users tomorrow. Here’s a screenshot.

You’ve also probably noticed the eight logos have had a bit of a typography update to bring them closer to the Envato branding, and that we’ve added a new Envato Marketplaces logo in the top left corner. Which brings me to the second project…

A new hub website

EnvatoMarketplaces.com is new site that aims to bring the eight separate marketplace sites a little closer together. It’s a pretty simple landing page, mostly targeted at new buyers, that introduces the eight sites and some of the key categories within each of them.

We’re also showcasing a small number of hand-selected items and featuring an author and a buyer from the community, encouraging them to start browsing, searching or to sign-up for an account.

A central site like this paves the way for important features like cross-site search and provides us with a space to evaluate new design directions (such as the bigger thumbnail images we’re using) in isolation. It also provides a new opportunity for exposure of authors and items.

Right now, it’s a static page to test the message and the design direction. We’ll be keeping an eye on usage and putting a content plan in place for periodically updating the featured items, authors and buyers.

Here’s desktop and mobile screenshots.

690 posts SickFlyers.com
  • Has referred 1000+ members
  • Has sold $125,000+ on Envato Market
  • Has been a beta tester for an Envato feature
  • Has collected 100+ items on Envato Market
+12 more
INDUSTRYKIDZ
says

NICE!!

2616 posts Bird is the word..
  • Located in United States
  • Elite Author: Sold more than $75,000 on Envato Market
  • Has sold $500,000+ on Envato Market
  • Has been part of the Envato Community for over 7 years
+8 more
jonathan01
says

Holy crowded header Batman!

Imagine this with a banner ad on the top of this 3 part header now… those on smaller screens will see nothing but badges and banners – yikes!

765 posts
  • Has been part of the Envato Community for over 3 years
  • Has referred 1+ members
  • Has sold $10,000+ on Envato Market
  • Has been a beta tester for an Envato feature
+1 more
Typps
says

Looking much better. Thanks for the update!

abhimanyusharma003
abhimanyusharma003 Recent Posts Threads Started
892 posts
  • Interviewed on an Envato blog
  • Sells items exclusively on Envato Market
  • Has been a beta tester for an Envato feature
  • Has sold $10,000+ on Envato Market
+2 more
abhimanyusharma003
says

This is awesome :)

6214 posts
  • Sells items exclusively on Envato Market
  • Elite Author: Sold more than $75,000 on Envato Market
  • Has sold $125,000+ on Envato Market
  • Has been part of the Envato Community for over 6 years
+9 more
VF
says

Looks like we are confusing ourselves with branding/reach and usability. I would say one thing; please allow/encourage buyers to concentrate more deeply on what they intended to purchase – instead of showing how broad we are and our categories. Now we have one more element to divert from searching deeply. Search option sits like unnecessary formality.

Anyway that’s launching tomorrow so there is no use in complaining. Just wanted to know how long it will take to implement more deeper search filters? Isn’t that most essential?

229 posts
  • Has sold $10,000+ on Envato Market
  • Made it to the Authors' Hall of Fame
  • Had an item featured on Envato Market
  • Sells items exclusively on Envato Market
+4 more
tomislavn
says

Great :) like it!

1747 posts
  • Helped protect Envato Market against copyright violations
  • Has sold $10,000+ on Envato Market
  • Has been part of the Envato Community for over 5 years
  • Had an item featured in an Envato Pack
+4 more
plugindistrict
says

I agree with Jonathan about it being too crowded.

5492 posts
  • Has been part of the Envato Community for over 4 years
  • Has referred 1+ members
  • Located in Australia
  • Has sold $1,000+ on Envato Market
+5 more
Australia
says

< don’t ike it.

Far too busy. But at least gives you a chance to test analytics.

3040 posts
  • Has sold $1+ on Envato Market
  • Has collected 50+ items on Envato Market
  • Sells items exclusively on Envato Market
  • Has been a beta tester for an Envato feature
+2 more
TNL3542
says

+1 yeah it is way to crowded

by
by
by
by
by
by