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tommusrhodus says

Hey Scott :)

Does this mean authors currently offering “free installation” etc. on the item pages will be asked to remove these messages?

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lumbermandesigns says

Hi and thanks for these articles,

Can you please explain if there is ANY acceptable way for theme authors to promote their paid theme customization services (not provided via envatoStudio)?

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ThemeBeans says

Looks like there’s two different takes on the “Lite” themes sections.

Item Promotion Guidelines:
Am I allowed to sell or give away “lite” themes?

As an exclusive author, no, ”lite” versions of items you are already selling on Envato Market cannot be sold or given away for free. Please see our WordPress variations policy for more information.

Being an Exclusive Author:
What if I make a ‘lite’ version of an item, can I sell [or give away] that item on another marketplace?

Before we get stuck into the answer to the question lets just clarify the difference between ‘lite’ versions and minor variations to items. A ‘lite’ version is the shell of an item that has a completely different intended purpose than the full version i.e. lite version of a WordPress theme are landing pages and a blog vs the full version of the same theme which then integrates a fully functioning e-commerce platform.

So the answer to the question is it depends! The principle we apply is that if the second item is sufficiently different to the first one, to the point where we’d accept it as a unique item on Envato Market, then that second item can be sold (or given away) elsewhere. (Of course, we’d prefer that you sell it through Envato Market instead!).

?

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ThemeBeans says

Hi and thanks for these articles, Can you please explain if there is ANY acceptable way for theme authors to promote their paid theme customization services (not provided via envatoStudio)?

I don’t think they’d like that :/

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Anps says

Ha yes so this “You Do Creative, We’ll Do the Rest.” is a bit misleading isn’t it?

“Give a customer any additional incentives on the purchase of an item on Envato Market that they would not otherwise be eligible for. This could be a discount or rebate, a financial incentive, free files or any tangible goods.”

Actually this part is a bit in conflict, since we all do pack free plugins inside our products that we payed for, you should refine this like:

“Give a customer outside of envato packed product any additional incentives on the purchase of an item on Envato Market that they would not otherwise be eligible for”

And don’t forget on free theme installations that are offered.

Since legally we all are breaking your rules and envato is also breaking there own rules by allowing this.

At least I think this could be understood this way.

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pauloreg says

About this thing of buying own item I didn’t thought that was possible! Why not the devs do a check on the user if is a seller and it is their item and hide this purchase button?

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BonfireThemes says
Can I promote free or paid item customization opportunities on my item page for those that purchase a Regular or Extended License?

What if a customer asks about a (paid) customization in the item’s comments section? Is replying considered promoting your customization services (probably not, right :) )?

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atticthemes says

@scottwills

We create and pack free plugins with our themes that extend those, as we believe that functionality belongs with plugins not themes. Our themes rely on these plugins, to have the advertised (seen in the demo) functionality. We intend to have all of these plugins either in the WordPress’s plugin repository (one is there already) or make them available through our website (when we finally finish building it :) ). We do advertise these plugins on the item page here at ThemeForest, by just stating that the theme contains plugins that can do this or that, etc. Now the question: is this allowed? We do not link to the download pages of these plugins and do not intend to, which I assume, if done otherwise would be breaking the guidelines. I ask this here as I could not find the answer to this particular question in the article. Thank you.

Cheers

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Pricop says

About this thing of buying own item I didn’t thought that was possible! Why not the devs do a check on the user if is a seller and it is their item and hide this purchase button?

That’s how it works, however it cannot stop you from creating a blank account and start purchasing your own items. That’s what they are referring to.

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tips4design says

What if someone purchases our product than uses it as a service? That means he only re-sells the possibility to use the script, not the script itself. Does this fit into a single extended license?

Helpful Information

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