Agree with you Jonathan – campaign monitor testing process takes ages for some reason; you end up waiting a couple days before you can be 100% confident your email is OK. Who can hang around that long?
I’d be interested in submitting email templates, but would definitely like more of an indication as to how much TF plan on selling them for.
Lowest price is with campaignmonitor using their setup via a 3rd party company – $5 per test and can literally take 3 days
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I’m not sure what the hell you’re coding, but no email newsletter has taken me more than a day… and I’ve done some HUGE email newsletters (nothing generic that you’d be able to sell on TF – which is what would be needed here, and looking at 1-2 hour mark).I think the main problem is that its mainly coders who code, and designers who design. In order to make a “complete template”, most people would have to partner up, as the % of people who can design nicely and also code something legible that works within a decent timeframe is restricting. The whole partnership thing would make life harder, plus how do coders trust the designer to pay them 50% or whatever. Perhaps starting with email newsletters PSDs, then if authors can find a coder they can partner and release a full version, could be the simpler way to “test the waters”.
You totally misread what I was saying – I was not saying it takes 3 days to create a template but to test.
Not sure what you mean by 3 days What do you mean by testing then? I fire off to my major clients I have on my machine (office, thunderbird, gmail, hotmail, yahoo etc) then once it’s fine in them use one of the web tools to check the minority ones, if the client wants a thorough job at the extra time and cost.
And, how can I see threads I’ve posted in? I was trying to find this just before, took me 10-15 mins to come across it.
You can’t just use those email clients if you are seriously wanting to make sure an email campaign can be accepted by all major clients – outlook, outlook express, notes – all the versions – mac, pc, linux you name it- you need to use a testing service – if you use campaignmonitor (which uses litmusapp) then it can seriously take a day or 2 to get all the results back.
As for the forums – I find it best to go to the home page and click the forums tab – for some reason it updates there more often than on the side bar here in the forums – it’s a little odd.
You can’t just use those email clients if you are seriously wanting to make sure an email campaign can be accepted by all major clients – outlook, outlook express, notes – all the versions – mac, pc, linux you name it- you need to use a testing service – if you use campaignmonitor (which uses litmusapp) then it can seriously take a day or 2 to get all the results back. As for the forums – I find it best to go to the home page and click the forums tab – for some reason it updates there more often than on the side bar here in the forums – it’s a little odd.
All major clients are not Mac and nix. For billy bob who just wants a newsletter to send out to specials of the month or whatever, are you gonig to bill him a ton because it took a ton of time to check them all? It needs to make the best possible ROI – that is what business is all about. That may mean spending extra and checking all, or spending less but covering 90-95%.
Plus throw browsers into the equation – given if people view the browser version its gotta work also, and for web clients viewed in different browsers. Most clients are not prepared to pay the price to test against 20-30 different clients, plus browsers, spanned across multiple OS’s! Not sure of the total “combos” you could have – 100? 150? Whatever it is, it’s something pretty big. If it works on 90%+ of clients, that’s fine. Heck, that’s more like 95-99% of some lists, given their user base. If its a more major corporation they’ll pay extra to test a lot more – that is their call. I present them with the 2 options, and they select based on their requirements and budget.
There is also benefit of the doubt, just because you didn’t test gmail in FF3 on *Nix doesn’t mean its not going to work, or be so bad its unusable/obviously whacked. As long as the templates are compatible with the major clients, I don’t see the problem. It’s not like the HTML templates sold are cross-checked with IE5 .5, which probably has the same user base as many of the email clients.
After thought: Perhaps emails newsletters could be sold in 2 subcategories, the “major clients” (whatever they get defined as), and “all clients”, with the latter fetching a higher price given the extra work and cost involved.
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