510 posts
  • Has been part of the Envato Community for over 4 years
  • Has referred 1+ members
  • Has sold $1,000+ on Envato Market
  • Has been a beta tester for an Envato feature
+4 more
pxt says

Hi there all,

Recently, I was thinking about re-branding my freelancing company. But, I have no idea where to start. I will be changing all me accounts (e.g. AD) and also be creating a website: company.com

How did all of you think of your name and get inspiration?

Regards

2201 posts
  • Has been part of the Envato Community for over 5 years
  • Has sold $1,000+ on Envato Market
  • Had an item featured in an Envato Bundle
  • Has collected 1+ items on Envato Market
+4 more
ArikB says

Think of your objectives when rebranding, analyze the current brand and see if there are any issues that could prohibit brand recognition, distinction and so on.

It’s time that people realize that design and branding do not have their foundations in people “just thinking up names or playing with graphics software”. It’s a quasi scientific process. Design in itself isn’t “being creative”.

I’m not trying to roast you or anything, just pointing out a general distinction between the “professionals” (think big studios and so on, myself not included) and the hobbyists.

510 posts
  • Has been part of the Envato Community for over 4 years
  • Has referred 1+ members
  • Has sold $1,000+ on Envato Market
  • Has been a beta tester for an Envato feature
+4 more
pxt says

What do you think of the name : ‘tropicaPIXEL’

I have no idea – just an option!

510 posts
  • Has been part of the Envato Community for over 4 years
  • Has referred 1+ members
  • Has sold $1,000+ on Envato Market
  • Has been a beta tester for an Envato feature
+4 more
pxt says

Another idea is ‘Pixel Parrot’

2201 posts
  • Has been part of the Envato Community for over 5 years
  • Has sold $1,000+ on Envato Market
  • Had an item featured in an Envato Bundle
  • Has collected 1+ items on Envato Market
+4 more
ArikB says

Well I have no idea what to associate them with. I wouldn’t brand a product in that way, a business, sure.

I’d go with pixel parrot because of the alliteration.

510 posts
  • Has been part of the Envato Community for over 4 years
  • Has referred 1+ members
  • Has sold $1,000+ on Envato Market
  • Has been a beta tester for an Envato feature
+4 more
pxt says

Thanks for the feedback. I’m still not sure about the whole things – if it’s even worth it so I may hold off for a bit.

by
by
by
by
by
by