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uouapps says

I could use EUR more often but I still prefer the greenback! I think it’ll remain stronger, while Euro is a little bit made up, and too many countries influece it (could go down faster and could be doomed sonner). E.g. if one country goes down, it heavily influences the currency. That way if you have dollars and want to spend in EUR, at time of crisis you’ll be richer. If USA is in crisis then stocks are sold (they go down), then dollar value goes up, which is not good for USA exports but then again good for you if you have USD but at the same time you are not an american. Correct me if I’m wrong, but the system works well, there is no need for EUR here :)

Hi, thanks for your comment, as I just mentionned to Cippo, the main issue is not really the currency in itself, it’s more the price of the items because I pay the devs salaries in EUR and if the USD keeps becoming weaker and the item prices remain the same, then at the end all the work we put in a PSD is worth 7 EUR (idem for a html template (10 EUR) or a WP theme (32 eur). So at the end I think every author over here would agree that prices of templates are low compared to the efforts of creating them.

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uouapps says

We all would like this but it will never happen. Why? Simply because the DOLLAR is a more international (and standardized) coin than the EURO. Second, the majority of the buyers here deal in USD not in EUR, so even if this wouldn’t be a price increase issue as you say, it would still be at least “confusing”.

but you know i’ve seen many e-commerce sites where the currency is set by default based on the country you connect from and prices adapt in concordance with the country, something like this would really be great and i think feasible

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MyNameIsMatthew says

For me EUR is better idea but propably this is not good idea for many buyers which pay with USD.
For example for buy Macbook Pro in dollars after exchange to my currency I must spend ~ 3 900 $ (price in USD is 2 599 $).
Value of USD is still going down.

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QBKL says

Firch, the EURO is no more an invention than the USD. The biggest difference here is the historic value, the years of existence.

And since the US are a federation, one state going bankrupt would still affect the USD just as Greece, or any other European country would affect the Euro. Just think of the impact of Detroit – a city – going bankrupt and California’s a huge debt had on the US…

True that chances are higher with the Euro since the EU haven’t been together for as long as the US states, nor do they share the same cultural and historical values.

As Ruben said, the USD is the better choice now because it’s a reference point for many more countries and businesses whereas the EURO reflects the interests of EU countries and other countries that have a business/financial interest in EU countries. Like China who keeps a part of the national reserve in EUROs, as well as US.

And that won’t change anytime soon. So if we’re talking about price increase, a USD price increase should be applied, and not toyed with currencies.

I’m sure I’m not the only one asking myself why does a US person pay $15 for X digital product and I have to pay 15 Euros just because I live in the EU. We get the same product yet I pay more in terms of forex. A simple X to X conversion would be unfair to many buyers.

Regards, Alex

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LCweb says

Me too, I prefer dollars. Euro is too fickle, specially in this crisis period

(and as italian, I know it perfectly)

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uouapps says

Firch, the EURO is no more an invention than the USD. The biggest difference here is the historic value, the years of existence.

And since the US are a federation, one state going bankrupt would still affect the USD just as Greece, or any other European country would affect the Euro. Just think of the impact of Detroit – a city – going bankrupt and California’s a huge debt had on the US…

True that chances are higher with the Euro since the EU haven’t been together for as long as the US states, nor do they share the same cultural and historical values.

As Ruben said, the USD is the better choice now because it’s a reference point for many more countries and businesses whereas the EURO reflects the interests of EU countries and other countries that have a business/financial interest in EU countries. Like China who keeps a part of the national reserve in EUROs, as well as US.

And that won’t change anytime soon. So if we’re talking about price increase, a USD price increase should be applied, and not toyed with currencies.

I’m sure I’m not the only one asking myself why does a US person pay $15 for X digital product and I have to pay 15 Euros just because I live in the EU. We get the same product yet I pay more in terms of forex. A simple X to X conversion would be unfair to many buyers.

Regards, Alex

Hi Alex,

Thanks for sharing your point of view, I agree with you for most of what you said above unless for the last paragraph:
“I’m sure I’m not the only one asking myself why does a US person pay $15 for X digital product and I have to pay 15 Euros just because I live in the EU. We get the same product yet I pay more in terms of forex. A simple X to X conversion would be unfair to many buyers”

The purchasing power in India is different than the one in the US, idem between 2 different countries in the European continent (e.g. France VS Switzerland) so I think it would be fair to offer a flexible pricing in concordance with the respective country + it would be fair because in some countries of Eastern Europe a $60 theme would represent like 20% of a person’s salary so by adapting the price of items based on the country where the person is based, this would offer the possibility for buyers with low income to purchase items without affecting their budget (this would also increase the volume of sales)

I’d rather have 100.000 Indians buying my template for $3 than having 1% of them buying it for $15 (or even worse, downloading it illegaly)

so right now I’m converging this thread from currency to price flexibility/adaptation based on purchase power per country

Cheers

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uouapps says

For me EUR is better idea but propably this is not good idea for many buyers which pay with USD.
For example for buy Macbook Pro in dollars after exchange to my currency I must spend ~ 3 900 $ (price in USD is 2 599 $).
Value of USD is still going down.

then in that case, why not offering Authors the possibility to choose the pricing of their items based on a *pre-defined range” set by Envato

(I'm not talking anymore about currency, it's purely pricing)
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QBKL says

uouapps, see, that’s basically what I said in my last paragraph. That a simple 15 USD to 15 EUR does not work and it’s unfair. The exchange rate between USD and EURO is not 1:1, so, me as a EU citizen I’d be paying quite a lot more for basically no added value. There needs to be a decent conversion based either on the USD->EUR international conversion rate, or in country based on each countries currency, like Booking.com does.

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uouapps says

uouapps, see, that’s basically what I said in my last paragraph. That a simple 15 USD to 15 EUR does not work and it’s unfair. The exchange rate between USD and EURO is not 1:1, so, me as a EU citizen I’d be paying quite a lot more for basically no added value. There needs to be a decent conversion based either on the USD->EUR international conversion rate, or in country based on each countries currency, like Booking.com does.

country based would definitely make sense, + as mentioned just before maybe also to give the opportunity for Authors to set their own price for items based on a range that is predefined by Envato

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Pricop says

While I would love to see EUR, this won’t work for now for the reasons mentioned by those before me.

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