350 posts Gambit
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bfintal says

+1 to clarification of the terms of the extended license

+1 to multi-use license

I don’t also truly understand the terms of the extended license as a whole. The clearest part that I get is that if you’re going to make a web service, then you need it.

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duotive says

Lots of users use theme’s in multiple instances even thought they do no have an extended or more than one regular license, so the first thing would be customer information and then working with the prices. As we are to customer information some basic guides for users would be appreciated by everyone. Small example: unzip the theme before uploading!! :)

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DigitalCavalry says

No, no the 10x for extended license is to low, should be min. 50x.

I think this is wrong move, if the licence allows somebody to buy a theme for 10x and then for example redistribute it on let’s say DVD with some software for thousand peoples. Like it was written already, a clarification for this is needed, about what is allowed with this licence. I think it would be not good in this case, especially if themes on marketplace are created in months. I know you can turn of this licence, but…

But I like this idea.


On another note, if you just want to increase higher sales prices, add a package for 5 regular licenses at ~3X the cost. Get 5 licenses for a $35 theme at $100. That’s an awesome deal and for a developer that buys the same theme multiple times they can’t pass it up. If you’re not sure, open that up for discussion and see what the buyers think.

I think, if we talk about changes for licences, and Envato / Authors want to make more money, the 5 reg licences for 4xPrice :) could be a good solution.

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pixelentity says

A case in point: Here is a user about to buy an item from CodeCanyon for $25 (extended licence) and include it in his TF theme, why? Because the licence is worded so badly as to make that seem like it is permitted. He even refers to buying several different items to create a patchwork theme for TF of other people CC work.

Just look at the confusion in that thread, authors also don’t have a clue what’s allowed or not (not their fault). In fact the only reason I know that the extended licence doesn’t permit resale on Envato, is because its been calrified by staff (on forums only).

http://themeforest.net/forums/thread/codecanyon-licences/44711

These licences need to be sorted out once and for all.

  • Regular licence = 1 use, 1x price.
  • Multi-use (absolutely no resale) = 5 use, 3x price.
  • Extended (absolutely no resale) = unlimited use, 10-15x price depending on the item.
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infuse01 says

+1 pixelentity

I was also thinking about to link to this thread from here – glad you made it then :-D

I fully agree with your opinion and also with everyone who said that these licenses need much more clarification. Some weeks ago I discussed a thread where somebody asked if it would be allowed to buy a wordpress theme and make a expression engine out of it. I for myself interpreted (after reading the extended license) that this would propably allowed but others have pointed me and stated that exactly that case is prohibited. Now the same question about codecanyon items in themes confused me really much.

Anyway – i like your concept of licenses and would further add
  • Developer License (can be included into projects for resale such as themes, ...)
  • 50x of the sinlge use price.
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kegler68 says

A case in point: Here is a user about to buy an item from CodeCanyon for $25 (extended licence) and include it in his TF theme, why? Because the licence is worded so badly as to make that seem like it is permitted. He even refers to buying several different items to create a patchwork theme for TF of other people CC work.

Just look at the confusion in that thread, authors also don’t have a clue what’s allowed or not (not their fault). In fact the only reason I know that the extended licence doesn’t permit resale on Envato, is because its been calrified by staff (on forums only).

http://themeforest.net/forums/thread/codecanyon-licences/44711

These licences need to be sorted out once and for all.

* Regular licence = 1 use, 1x price. * Multi-use (absolutely no resale) = 5 use, 3x price. * Extended (absolutely no resale) = unlimited use, 10-15x price depending on the item.

I’m glad you have clarified that “the extended licence doesn’t permit resale on Envato”, but to say “He even refers to buying several different items to create a patchwork theme for TF of other people CC work”, is completely wrong.

Looking for great scripts to use in a theme i’m working on whether it’s on codecanyon or the likes of Nivo Slider, does not mean I am trying to gain off other peoples CC work. Nor does it mean that the theme will be “patchwork”.

You could say that all authors using open source sliders, galleries etc are gaining from other peoples work, which they clearly are. But these people are more than happy to let their work be used by anyone, which is why they GPL licence their work (MIT etc).

As for codecanyon, I read the licencing details and presumed it was fine to use items in my theme. what’s the difference between someone charging you for unlimited use of a slider and someone letting you use theirs for free? The only difference is a fee.

So are you also presuming authors who use the numerous free Jquery scripts in their themes are also creating a “patchwork” job?

And I would be more than happy to pay 20 times the normal price for an item to be allowed to resell it in a theme. And it still would not have been my work but neither would Nivo Slider or Galleria have been my work either. I’m not a javascript programmer and neither are many thousands of other designers. So is all of our work “patchwork”?

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AdrianMG says

Hey, guys!

So I’ve been looking over the reports for the last hour or so, and I’d like to hear your thoughts on potentially lowering the price of extended licenses on ThemeForest. Keep in mind that, at this point, it’s purely hypothetical, but, that said, if you’re all in agreement, we can definitely look into pushing the change through.

Right now, I believe all items on TF are sold at a 50x premium for the extended license. That means that a $35 WordPress theme is $1750 for the extended license—pretty hefty!

My instinct is that, if we lower this number to around 10x, extended licensing sales will go way up, and you’ll make more money.

What do you think?

It would be great to see what happens. I didn’t sell any extended on my ~400 sales

In addition… I think people just buy the normal license and then use as extended or whatever they want.

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FutureSight says

We definitely need more variations, clear documentation about type of licenses and what they do, etc.

I also agree with most of speakers above! I don’t know if some1 mentioned this before be these are my thoughts:

Variation – I think this is a key to success – First of all customer could choose between licenses they actually need. Which means there won’t be any excuses if someone will abuse terms of regular license. Price variation will actually give a bit more thinking and flexibility – probably customers will start think that a web development isn’t anything cheap nor should be under valuated.

Ideas – except of Regular license & Extended license (x10 regular price) we also could have:

- Advanced license (or Developers license? x30 regular price?)

- Resale license (x70-100 regular price? – customer could sell it and promote as it would be their own product)

At the same time extended license is not suitable to give customers option to resale – IMO is far too cheap.

Including lots of thing, options and advantages in one license is not good idea because there are long terms & conditions to read and customer don’t want to read boring license terms, that’s why they just won’t buy them as often as they should. We could have few different licenses to make it easy for customer and for us.

Construction of license page could be more eye friendly as well. We should see good use of accordions, headers and introducing paragraphs which would contain essential information about current paragraph, if customer want to get more info than they can just click to see more.

Statistics show most people are not reading terms & conditions properly, they read few paragraphs, scan for numbers (fees) and contact address.

Different license levels give us a chance to be more precise in T&C and obviously there would much less to read than if we would have one extended license.

Another idea – what about adding some track backs, to all licenses which are not a resale and/or like some1 said other security tools, I know skilled developer will remove them, but at least “we can make hackers life more difficult”. We can tease people with discount on future purchases and free support when they register, etc.

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