2649 posts aspire to create - create to inspire
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Creattive says

I wonder how our potential buyers think about it. Would it help finding useful tracks faster?

The problem is that you cannot say they are not useful because they have 0 sales. They may just be as useful as the top sellers, but rank very low in search results or have other bad marketing. But in the end, no matter what the reason is, they will not make profit for their authors as it is now.But then, if the problem is that only a few people see that item, they aren’t a problem for other items…

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ToivoMedia says


I don’t agree with removing any items. Look at this author.. http://codecanyon.net/forums/thread/thank-you-envato/120736 He was going to remove his item because he stopped supporting it and it wasn’t getting many sales, but right before he removed it he got 4,500 sales in one night!!! $40,500 and he gets at least 50%. If he would’ve taken the item down right away when he thought about it he would have lost out.

What idiot would buy 4,500 licences, be honest. Its either a stolen card, a hacked paypal or some scam. No way any person with that kinda money would shell out that kinda dosh for that.

The item isnt even that good. Support is abysmal.. nah something smells.

No Way

If so, it’s the scam of the century. Everyone including Collis says it’s legit. :ohrly:

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WebSmacker says

What idiot would buy 4,500 licences, be honest. Its either a stolen card, a hacked paypal or some scam. No way any person with that kinda money would shell out that kinda dosh for that.

The item isnt even that good. Support is abysmal.. nah something smells.

No Way

I agree that it smells fishy. Why on earth wouldn’t you either 1) buy the code directly from the author, probably for 1/4 of what you paid or 2) go to freelancer and have someone code a better one for you for a lot less.

527 posts Code is Poetry
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egemenerd says



I don’t agree with removing any items. Look at this author.. http://codecanyon.net/forums/thread/thank-you-envato/120736 He was going to remove his item because he stopped supporting it and it wasn’t getting many sales, but right before he removed it he got 4,500 sales in one night!!! $40,500 and he gets at least 50%. If he would’ve taken the item down right away when he thought about it he would have lost out.

What idiot would buy 4,500 licences, be honest. Its either a stolen card, a hacked paypal or some scam. No way any person with that kinda money would shell out that kinda dosh for that.

The item isnt even that good. Support is abysmal.. nah something smells.

No Way
If so, it’s the scam of the century. Everyone including Collis says it’s legit. :ohrly:

OMG! Why would someone pay 40000 dollar for a single slider plugin?? This makes no sense…

4119 posts
  • Located in United Kingdom
  • Has sold $5,000+ on Envato Market
  • Contributed a free file of the month
  • Won a competition
+8 more
ToivoMedia says




I don’t agree with removing any items. Look at this author.. http://codecanyon.net/forums/thread/thank-you-envato/120736 He was going to remove his item because he stopped supporting it and it wasn’t getting many sales, but right before he removed it he got 4,500 sales in one night!!! $40,500 and he gets at least 50%. If he would’ve taken the item down right away when he thought about it he would have lost out.

What idiot would buy 4,500 licences, be honest. Its either a stolen card, a hacked paypal or some scam. No way any person with that kinda money would shell out that kinda dosh for that.

The item isnt even that good. Support is abysmal.. nah something smells.

No Way
If so, it’s the scam of the century. Everyone including Collis says it’s legit. :ohrly:
OMG! Why would someone pay 40000 dollar for a single slider plugin?? This makes no sense…

I asked Collis on the other thread if he can say anything more about it… :D

1572 posts
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WebSmacker says

I’ll reply on the other thread so we don’t hijack this one

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Stockwaves says


I wonder how our potential buyers think about it. Would it help finding useful tracks faster?
The problem is that you cannot say they are not useful because they have 0 sales. They may just be as useful as the top sellers, but rank very low in search results or have other bad marketing. But in the end, no matter what the reason is, they will not make profit for their authors as it is now.But then, if the problem is that only a few people see that item, they aren’t a problem for other items…

Right, the real problem is that too many new submissions are accepted. I believe this leads to many AJ authors thinking they need to create and upload a lot of stuff just to be noticed, which in turn worsens the situation. ThemeForest has 1/10 of AJ items, that means they can focus more on quality, relevance and marketing. If TF reviewers lowered their review standards, they would soon have the same problem.

I have no idea why this discrepancy is overlooked, maybe there are other values – like having a lot of people investing in marketing this website. Maybe having a few old chaps in the top cream with alluring sales, and thousands of newcomers doing their best for a few months (and then giving up) is actually a fantastic strategy for marketing this place. Leaving a narrow trail of bitter musicians behind is a small price to pay ;)

About buyers, I think there’s something to be said about them “finding the right track”. I mean, a lot of sales are made every day so obviously buyers do eventually find something. One could therefore argue that the general quality of music is already “passable”. Seeing which tracks that sell tell a lot about how much time buyers will spend looking, though. There’s no real point in having 100+ search pages worth of music if buyers typically only go through the first 2 or 3. So what we have is a buyer that listens to maybe at most 100 tracks, likes 10 of them and buys 1. Imagine instead that the general quality of music is higher, what would happen? The same buyer would find a track faster, leaving here happier, coming back more often and recommending this place to others. Would that mean more sales? I’d like to think so.

Those who claim “you need to market the music yourself if you want sales” are of course right in one sense, but I think this is more a question about how we can make the AJ “supermarket” work better for all of us. I mean, we give away 50% or more of income just to be part of the circus. If all we needed was a webshop with a music player and some SEO, we could get that cheaper on our own. However, selling on AJ has obvious advantages for any aspiring producer, just think about the massive incoming traffic and how well the marketplaces interact. This, the brand value, goodwill and the super-friendly community is what makes AJ special and worth caring for.

So what would we rather do, make 10 tracks for 1 sale each, or make 1 track for 10 sales? As of now we don’t have that choice. Take a quick look at the “median AJ authors” (not counting 0-sellers):

http://audiojungle.net/author/top_authors?page=70

On average, 1 item sells 1 time, doesn’t really matter how many months, or years, pass by. And we all agree on that it doesn’t really matter if these tracks are good or not, they’re simply not listened to. New tracks are coming in so fast, no one has time to look back. Everybody except for a selected few is just “working for free” while waiting for that “videohive hit” or something else magical to happen.

Here’s where most people resign the business side of it and just say “hey, music is supposed to be fun, if you want money go work in a bank”. And maybe those same people believe that when the rent needs to be paid, 6900 AJ authors cash in their chips and do go work in a bank, leaving 100 stubborn dreamers with a viable market scenario. But the reality is that new incoming aspiring talent continue to fill up the shelves and perpetually inflates the marketplace.

Now I don’t mind competition and I’m not saying any unheard music deserves more attention than anyone else’s. But I believe there’s room for a reasonable compromise in a scenario where the music is subject to professional scrutiny (professional as in “I get paid WHEN making the right decision”) before it reaches the potential buyer.

Now I actually have no idea of how the AJ review system works. I just know it takes about a week to get stuff through. I imagine it’s something like a bunch of people being paid by the hour, or song, sitting down by the fences now and then going “yes.. no.. no.. maybe.. yes.. ” etc. End result: decent comes in, crap stays out. But what about a system where the reviewer really benefits from careful selection?

Here’s my suggestion. Say you are a reviewer. Now you get to select a limited “team” of tracks from the “incoming pool”. As soon as you hear something promising, you “sign” the track. It is now part of your “stock portfolio” and any sales means a small (but not too small) percentage of the profit goes to you. The number of tracks in your portfolio are limited (say 100 or 1000) so once you’re filled up you need to “sign off” a track for every new one you wish to take on. Now how about that? The tracks up on the marketplace are now limited to a set number, all “bad bets” are continually taken off the shelves, and since fewer items compete for the same number of sales, everybody deserving a place gets a bigger cut from the cake.

The selection of eligible stock holders could have the form of a competition, where the least profitable holders regularly is switched for new, hungry ones. Or just set a fixed monthly price for the opportunity, to avoid a scenario where holders are just holding on to mediocre tracks because it’s more work to find new. (Hey, isn’t that what we have now?)

Corrupted? No, since the reviewers (now “stock holders”) remain anonymous (and the music they select from should also be “anonymized”). Inefficient? No, since stock holders now gain from making quick knowledgeable decisions. Unfair to authors? Not really, if one holder rejects your track, it’s still in the “pool” and someone else might find it one sunny day. Inspiring committed authors and driving sales? Yes! Impossible? Not by far.

Cheers from Sweden,

O

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