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ChristineWilde Envato team says

Hi everyone,

My Tumblr themes don’t seem to sell well at all. I would just like some feedback on why you think they aren’t selling that well so I can either improve on them or make notes for my next theme.

Thank you :)

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organicbee says
Hi everyone,

My Tumblr themes don’t seem to sell well at all. I would just like some feedback on why you think they aren’t selling that well so I can either improve on them or make notes for my next theme.

Thank you :)

I think there great designs all together I think the sales problem is with the category and has nothing to do with the design if there were wordpress themes they’d have tons of sales IMO

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QwibbleDesigns says

The problem i see with the Tumblr category is, there are soo many quality free themes available, and then Tumblr has its own dedicated premium themes garden, so why do people come here for them? The metalab themes which have good sales were all released before the premium themes garden. Imo, it’s a dead end here. Even the likes of cmt and Ivor are still way down on sales to what the quality of theme deserves, so don’t worry. I’d suggest try a new category =)

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ChristineWilde Envato team says

I tried creating something different with my themes, designs that you would get on the Theme Garden but that still hasn’t worked. Even with the free support people still don’t seem interested.

I am trying to get into the Wordpress category but there is so much competition on this website with all the top authors and popular files that I think my theme would go unnoticed. :(

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VisualSharing says

The problem is that they need polishing. Their overall layout is nice, but the elements lack that subtle touch that makes originality.

Examples for the Chameleon Theme:
  • The navigation isn’t aligned well to the right
  • Latest Tweets lacks padding-left and padding-right inside. Actually the whole sidebar content needs some more spacing.
  • The theme doesn’t represent a good visual hierarchy, mainly in terms of color. Let’s look at the sidebar – everything (except the About area) is black. Actually, the About area is the most important area, so we have reversed hierarchy here.
  • The post micro-layout is a bit poor – no graphic separation of the tags from content. And we have reversed visual hierarchy again – the tags are more emphasized than the main content
  • The “Buy this theme” banner is over the theme logo (not a big deal in general, but it catches the eye).
  • About section – the spacing before and after the name aren’t equal, which leads to false grouping.
  • The latest tweet area is void of life, also the underline interaction for hover is overused.
  • That blue background is a bit boring to me
  • The post date is a few pixels above the post image/title.
  • The View Post button isn’t aligned to the right properly. Also, it can be aligned vertically with the tags, as they have small font-size and won’t touch the button.
  • Post text – lacks contrast on that grey background.
  • Sidebar: Follow me, Ask, Post buttons are a bit too plain.
  • The theme doesn’t feature Likes.
  • It’s stated in the item description that the theme supports “Flickr feed, advertisements” but none of these is demonstrated.
  • Too much spacing under the footer.
  • The audio post formatting isn’t looking good, make it more attractive. Same for the quote post. The chat post doesn’t separate the two chat participants. It’s hard to notice the link post isn’t just a title.

Further reading: Elements of Great Web Design: The Polish

Now who’s to tell me that I’m not a fair-playing rival. :D

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