It’s great to see many authors here on Audiojungle actively uploading music and helping each other on the forums. Some of you have been here for a great long time selling your tracks.
Was just wondering who actually buys from Audiojungle? I figured if we knew who our customers are, won’t that be much easier to market our tracks out there?
Looking forward to hear from you all. Reuben.
No answers or replies? Is this question tad silly or nobody knows who they’re really targeting?
It is a good question and smart to know who you should writing for. Im just to new at this to give you any real answers, I think there are lots of different types of buyers for many different reasons from non-professional use to professional uses, problem is I never see who buys my items so I wouldn’t know. You need a audiojungle veteran on this one.
I’m not the best to answer this, but I think basically it can range from someone doing a small scale ad campaign like a video on youtube, to big companys. Tim McMorris had his track used in an ad for a well known car manufacturer, can’t remember which one.
Also I remember there was an AJ track on a website which had cool images of Australian cities, so another example of a small scale project. The low prices mean that probably it’s mostly people with quite low budgets who use AJ.
I would love to know what my music has been used for, but I have no idea! It could be in a propaganda video for a political party somewhere for all I know
These are the ingredients you need to sell on audiojungle : opportunity combined with some luck (of course professionalism is a must) and some research to see what people need. Looking at the popular files does not mean that if you create something similar will get attention. It`s all about making yourself known to the public and getting yourself exposed. This can be done through an array of methods. Best, Theo
Reuben, I can tell you what I know from when I learned about AJ for the first time. I had been laid off of my job right before Thanksgiving and went to Indianapolis every day to work for my friend’s marketing company for a week. One of the employees was looking through audio on AudioJungle for their video project they were working on for some business. That’s how I learned about AJ. So I can tell you that my buddy’s marketing company, redwall LIVE , buys from AudioJungle! Phil
Customers are different people and law firms. For various video projects, from home video to full-length studio films. Our clients are people with good taste or bad taste. On different continents. These are the people buying the music here. )))))))))
We’re new here too, but searching for the same answers. Currently, we’re reaching out to various potential clients by searching for Twitter users, companies who will probably be creating motivational corporate stuff, video hive authors, website developers and film makers etc. as we believe marketing to these people (well, cold callig really!) and trying to build a relationship with them is the only way to start out.
Looks like there’s been a huge increase in the number of new authors joining AJ, so expecting to get noticed for just the quality or angle of your music is wishful thinking. Although I don’t doubt that some authors here have got exposure that way, the general principles of online (and offline) marketing are probably going to serve you better when searching for who is actually buying from AJ.
Another group of individuals I expect would be worth tapping in to is the YouTube and Vimeo etc crowd / the home video-ers as some are probably already going to other libraries, but could be convinced to try AJ out with you if you present them with an attractive option. It’s all about improving the probability of them using your tracks and finding who buys is just a matter of trial and error through social marketing strategies and the like.
At least that’s what we think!