The Retailer - Retina Responsive WooCommerce Theme

The Retailer - Retina Responsive WooCommerce Theme - WooCommerce eCommerce

View the Theme Documentation   View the Theme Documentation


The Retailer is a Top Selling ThemeForest WordPress Theme. Use it to build a beautiful Responsive Online Store (WooCommerce), a Portfolio, Personal/Corporate Site or a Blog. Your customers will love it.

The Retailer

Easy Installation & Setup
Free Lifetime Updates!
Update Easily using the Envato Toolkit
Reliable/Friendly One-on-One Support
Easy to Follow Theme Documentation
Demo Content Included
WordPress 3.9 Ready
WooCommerce 2.1.12 Ready
                      Fully Responsive Design
Sharp Retina Graphics
Powerful Theme Options panel
Multi-Header Options
Fully Customizable
Translation Ready (.po files included)
Multi-language support for WPML
Revolution Slider Included ($15 Value)

The Retailer - Theme Features

Easily Change the Look & Feel
Upload Your Logo
Choose Your Colors
Integrated Google Web Fonts (650+)
Integrated Font Awesome Icons (369)
Easily Create Responsive Banners
                            Shopping Functionality can be Turned Off
Showcase your Portfolio Work
Boxed or Wide Layout Options
All the Pre-Built Pages you need
Child Theme Included
Layered PSD assets included

Reasons to Love WooCommerce

WooCommerce is a free Wordpress plugin, which means you can install it right away on your WordPress site, even before purchasing the theme and see if it fits your eCommerce needs.

Sell Simple or Variable Products
Sell Digital / Downloadable Products
Sell External / Affiliate Products
Built-in Order Tracking System
Intricate Tax & Shipping Options
Customers can Rate / Review Products
Unlimted Categories & Sub-Categories
Filter Products (eg by size, color, etc.)
                           Powerful Store Management
Built-in Coupon System
Gain Insights from the Store Reports
One Page Checkout
Easy Shipping Calculator
Catalog Mode Option
SEO Optimized
Optional Wishlist

Pre-defined Page Layouts & Custom Pages

All pages are conveniently created using shortcode combinations for maximizing the theme’s flexibility. Here is a list a all the pre-defined templates and custom pages available.

Home V1 – eCommerce
Home V2 – eCommerce
Home V3 – eCommerce
Home V4 – Landing Page
Home V5 – Corporate / Agency
Home V6 – Personal / Portfolio
Home V7 – Full Slider
Home V8 – eCommerce / Slider
Home V9 – Parallax
Home V10 – Product Sections

or easily create yours using Visual Composer –
WordPress Drag-And-Drop Page Builder.

Pre-Built Page Layouts
About Us V1 – Company
About Us V2 – Personal
Contact Us V2 – with Google Maps
Contact Us V1 – without the map
Our Team
Gallery – Fullwidth
Gallery – Boxed
Page With Sidebar
404 Page
Columns – Full Width
Columns – Boxed
Login / Register
Order Tracking

or easily create yours…


Shop Full Width
Shop With Sidebar
Single Product
Shopping Bag (Custom Empty State)
Track Your Order

My Account
Login / Register
My Account / Order History
Edit My Address
Change Password

Portfolio 2 Columns
Portfolio 3 Columns
Portfolio 4 Columns
Single Portfolio Item

Blog Posts
Single Post



The Retailer V 2.0 – July 07, 2014

  • Integration with Visual Composer – Drag and Drop Page Builder for WordPress – New & Updated Shortcodes
    • Easily Create Multi-Column / Grid Layouts | New
    • Parallax Sections | New
    • Accordions & Toggles | New
    • Icon Boxes | New
    • Messages | New
    • Buttons | Updated
    • Tabs | New
    • Team Members | Updated
    • Title & Separators | New
    • Blog Posts Slider | Updated
    • Google Maps | Updated
    • Embed YouTube / Vimeo Videos | New
    • Animated Counters & Pie Charts | New
    • Animated Images | New
    • Animated Progress Bars | New
    • Featured Products – List Slider | Updated
    • Featured Products – List or Slider | Updated
    • On Sale Products – List or Slider | Updated
    • Best Sellers – List or Slider | Updated
    • Products by Category – List or Slider | Updated
    • Products by Attribute – List or Slider | Updated
    • Add to Cart Button | Updated
    • Recent Products – List or Slider | Updated
    • Specific Products – List or Slider | Updated
    • Top Rated Products – List or Slider | Updated
    • Product Categories | Updated
  • Sticky Header + Option to Enable/Disable it
  • Header Images for Product Categories (Parallax)
  • Multi-Column Drop Down Menus
  • New Option: Keep Search open at all times
  • Page Preloader
  • Integrated 730+ New Line Icons (
  • New Social Media Icons, Header + Widgets – added more social media sites


  • Home V1 – eCommerce
  • Home V2 – eCommerce
  • Home V3 – eCommerce
  • Home V4 – Landing Page
  • Home V5 – Corporate / Agency
  • Home V6 – Personal / Portfolio
  • Home V7 – Full Slider
  • Home V8 – eCommerce / Slider
  • Home V9 – Parallax
  • Home V10 – Product Sections
  • About V1 – Company
  • About V2 – Personal
  • FAQs
  • Our Team
  • Services
  • Gallery in a Page – Boxed
  • Gallery in a Page – Full Width
  • Columns – Boxed
  • Columns – Full Width


  • Layout and behaviour Improvements for mobile devices
  • Improvements on Product Slider and Product Galleries (OWL Slider)
  • Update thumbnail hovers and other small interactions.
  • Updated select box for sorting products and variable products
  • Child-Theme, removed extra blank space at the end of the document causing errors
  • Footer expand button on mobile now changes its color with the rest of the theme
  • Large Products Slider – full image area is now clickable
  • Portfolio – bug fixes for translated sites
  • Updated shop header
  • Updated translation strings
  • Updated the list of Google Webfonts
  • Updated error styles for ContactForm 7
  • Bugfix: Zoomed Image on Variable Products
  • Updated: FontAwesome Icons
  • Updated: Revolution Slider

The Retailer V 1.9 – April 17, 2014

  • Wishlist Functionality (Optional Plugin)
  • Improvements on the Portfolio section: new layout, filters and ordering options
  • Option to enable/disable the social media buttons on the product page
  • Option to enable/disable the related products slider on the product page
  • Header / Top Bar Options: Change background colors / Text Color and Size
  • The Credit Card icons can be easily removed now
  • Improvements on the mobile behavior of the Footers
  • Improvements on the product reviews form
  • Updated Slider Revolution
  • Better language support for child themes
  • Tested for compatibility with WooCommerce 2.1.7
  • Tested for compatibility with WordPress 3.8.3
  • Minor tweaks and bug fixes

Full Updates History

*Note that none of the images in the demo are available in the theme package.