1. Home
  2. /
  3. Marketing
  4. /
  5. Landing Pages

Landing Page Templates and HTML Landing Pages

Choose from over 900 landing page templates and HTML landing pages. Explore items created by our global community of independent designers and developers, confident they're hand-reviewed by us.

Read more

Browse this selection of premium landing page templates, and find one that will convert your visitors into paying customers.

A good landing page template is built to do one thing: convert. You want a clean, focused design that you can fill with compelling copy and a persuasive call to action. You want a template that's well coded and easy to work with, so that you can focus on writing copy that sells.

These landing page templates will give you exactly that. You'll get a professionally built template that's designed to focus readers' attention and pull them through the page until they reach your call to action. All you have to do is customize it with your own text, include any graphics and videos that you want, and then go ahead and publish.

Choose from hundreds of popular landing page templates: whether you need something corporate or creative, something focused on technology or entertainment, you'll find exactly what you need here.

Why not make your search easier by focusing only on the best-selling landing page templates? Or be the first to discover a winning template by browsing the new releases.

No matter which landing page template you choose, you can rest assured that it's covered by a simple license, so you can use it on your website without worrying about whether you have the right permissions.

A good landing page can give your business a huge boost, turning casual visitors into paying customers and generating substantial revenue streams. So isn't it worth investing in a professionally built, well-designed template?

Use one of these templates to build a persuasive landing page and attract the stream of new customers that your business deserves.

Save on landing page templates and HTML landing pages.

Bauhaus - Architecture & Interior Landing Page HTML Template

8X Super Landing Page

Bobby - Creative Service Landing Page

Weekly bestsellers

Cryptoland - ICO Landing Pages & Cryptocurrency HTML Pack

AppCo - App Landing Page Template

MEGAPACK – Marketing HTML Landing Pages Pack + PixFort Page Builder Access

Launchkit Landing Page, Variant Builder

Hot under $13

Cloin - HTML Landing Page Template

Pora - Insurance Agency HTML Landing Page Template

MXapp - App Landing Page

Smart - Marketing HTML Landing Page Template

New bestsellers

Qexal - Bootstrap 5 Landing Page Template

GetLeads - Marketing HTML Landing Page Template

NordEx - Premium App Landing Pages Pack Template

Zorial - Landing Page Template

Top multipurpose items

Ario - Multi-Purpose HTML Template for Business and Startups

Xolcy - Bootstrap5 Creative Landing Page Template

Peyso - Bootstrap 5 Landing Page Template

Floaks - Responsive Landing Page Template

Top technology landing page templates

LadidApp - App HTML Landing Page Template

by zytheme in Apps

Upland - Mobile App HTML Template

by George_Fx in Apps

Ainotion Startup Landing Page Template

Appzy - App HTML Landing Page Template

by zytheme in Apps

Unlimited downloads of landing page templates and HTML landing pages

Create better projects faster with unlimited downloads of WordPress Themes, plugins, video templates & more. Millions of creative assets from $16.50/m.

Go to Envato Elements
Discover best rated items
Discover best rated items Browse now
Discover bestselling items
Discover bestselling items Browse now

New releases

Oliver - Responsive Multipurpose Landing Template

Consults – Consulting and Finance HTML Landing Page Template

Skwirel - High Conversion Marketing HTML Landing Page Template

Educa | Landing Page Template

Top rated

Layer - Responsive App Landing Page

Professional Photography Responsive Landing Page

Eventus Landing Page

by tansh in Events

App on - Responsive Software Landing Page

by Jthemes in Apps

Top selling

FLATPACK – Landing Pages Pack With Page Builder

RGen | HTML Landing Pages with Builder

LeadGen - Multipurpose Marketing Landing Page Pack with HTML Builder

Select - Landing Page Set with a Builder

Hot under $16

Sannta - Event Christmas Landing Page

by ZEMEZ in Events

Erika - HTML Template For Online Portfolio, CV And Resume Websites

Ebookyo - Ebook HTML Landing Page Template

Bizops - Online Business Opportunities HTML Landing Page Template

Why do you need a landing page template?

Simply put, a landing page is a page on your website that's designed to persuade new visitors to take a certain action when they land on it.

Maybe you want people to sign up to your newsletter, or to register for updates, or to buy a particular product or service. You set the objective, and then you design your landing page to encourage people to take that action.

A single site could use multiple landing pages, each designed for a specific type of visitor and geared towards a different outcome. In fact, companies that increase the number of landing pages from 10 to just 15 see a 55% increase in lead generation, according to this HubSpot report.

A well-designed landing page increases conversions, i.e. it persuades more people to take the action you want them to take. If people land on your home page, they may see a variety of different links, blog posts, articles and sidebars. They may click around and learn more about your company, which is good, but they may not stick around. Landing pages, on the other hand, are much more focused on a specific call to action (CTA).

So what are the essential elements of a good landing page template?

Here are the major points to keep in mind:

  • First, successful landing pages are clutter-free. You don't want people clicking off to read other stuff-you want to direct them towards a single action. So everything that appears on the page should be designed with that sole purpose in mind.
  • Second, they have a compelling headline. If you want people to take an action, you need to hook them in by asking a compelling question or offering a solution to a particular problem.
  • Third, they have a prominent image or video that communicates something essential about what you're offering-this is often called the "hero" image.
  • Fourth, they establish trust or credibility, often through customer testimonials or guarantees. Visitors to a landing page will be often meeting you for the first time, so you need to build trust very quickly.
  • And finally, effective landing pages always have a clear call to action. There's just one thing you want people to do, so don't give them any confusing options-simply tell them what to do, and make it really easy for them to do it.

You can create successful landing pages using templates designed with these principles in mind. You'll find that they offer many more features geared towards increasing your conversion rates. Or you can use specific software like Unbounce. For more on those, see our Tuts+ rundown of 10 Popular Unbounce Themes Designed for Conversion.