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  • Tags: ceremony, form, groom, landing page, landing page builder, landing pages, portfolio, wedding, wedding landing pages, weddings, wifeSee all tags
    $18
    Last updated: 15 Nov 18
    • page builder
    • extremely customizable
    • tons of options
    Tags: ceremony, form, groom, landing page, landing page builder, landing pages, portfolio, wedding, wedding landing pages, weddings, wife
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  • Tags: business, company, corporate, creative, freelancers, html5 template, jThemes, landing, multi-concept, one page, responsive, startupSee all tags
    $15
    Last updated: 15 Nov 18
    • Multiple home layouts, multiple sections
    • Bootstrap 4, Unlimited Colors
    • Responsive, Mailchimp
    Tags: business, company, corporate, creative, freelancers, html5 template, jThemes, landing, multi-concept, one page, responsive, startup
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  • Tags: agency, business, clean, company, corporate, creative, design, development, finance, firms, modern, one page, parallax, responsive, startupSee all tags
    $14
    1 SalesLast updated: 14 Nov 18
    • 3 Color Demo Version
    • 8 Color Variation
    • Modern Design
    Tags: agency, business, clean, company, corporate, creative, design, development, finance, firms, modern, one page, parallax, responsive, startup
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  • Carousel-Arrow-LeftCarousel-Arrow-Right
    Tags: P2p Lending, Raise money, charity, crowdfunding, donation, fundraising, marathon, personal cause, personal charity, personal donation, personal fundraising, race, ride, run, volunteerSee all tags

    Just Me - Your Personal Charity, Donation or Fundraiser Template

    Marketing / Landing Pages / Nonprofit / Charity
    $14
    Last updated: 14 Nov 18
    • personal Charity, Donation or Fundraiser
    • Single Event Fundraiser
    • 3 homepage demos and PSD files included
    Tags: P2p Lending, Raise money, charity, crowdfunding, donation, fundraising, marathon, personal cause, personal charity, personal donation, personal fundraising, race, ride, run, volunteer
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  • Tags: black, black friday, black friday landing, black friday page, form, friday, landing page, landing page builder, landing pages, page builderSee all tags

    Black - Black Friday Landing Pages with Page Builder

    Marketing / Landing Pages / Corporate / Marketing
    $18
    1 SalesLast updated: 7 Nov 18
    • page builder
    • extremely customizable
    • tons of options
    Tags: black, black friday, black friday landing, black friday page, form, friday, landing page, landing page builder, landing pages, page builder
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  • Tags: customer service, design, indiehackers, layouts, payment, product launch, responsive, saas launch, supportSee all tags

    Customer Support Software HTML Landing Page - Robin

    Marketing / Landing Pages / Technology / Software
    $12
    13 SalesLast updated: 31 Oct 18
    • Reserched template for SAAS,Product Launching
    • 3+ Home Page Layouts
    • Built for Startups, Agency, Entrepreneurs
    Tags: customer service, design, indiehackers, layouts, payment, product launch, responsive, saas launch, support
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  • Tags: agency, bootstrap, business, corporate, creative, landing page, marketing, multipurpose, responsive, startup, startup landing page, startup templateSee all tags
    $12
    5 SalesLast updated: 30 Oct 18
    • Bootstrap 4.1.3 Multipurpose landing Page
    • 9+ Different Home Pages
    • Fully Responsive
    Tags: agency, bootstrap, business, corporate, creative, landing page, marketing, multipurpose, responsive, startup, startup landing page, startup template
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  • Tags: book, book shop, bootstrap 4, ebook, ebook landing, ebook landing page, ebook selling, ebook theme, flat design, flatbook, landing page, marketing, minimal, responsive, responsive ebook themeSee all tags

    Prebook - eBook Landing Page Responsive Bootstrap 4 Template

    Marketing / Landing Pages / Corporate / Marketing
    $14
    3 SalesLast updated: 29 Oct 18
    Tags: book, book shop, bootstrap 4, ebook, ebook landing, ebook landing page, ebook selling, ebook theme, flat design, flatbook, landing page, marketing, minimal, responsive, responsive ebook theme
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  • Carousel-Arrow-LeftCarousel-Arrow-Right
    Tags: Meetup, agency, bootstrap, business, corporate, event, freelance, lead generation, mailchimp, marketing, one page, seminar, simple, website, youtubeSee all tags

    Metro - Multipurpose Responsive HTML Landing Pages

    Marketing / Landing Pages / Corporate / Business
    $10
    5 SalesLast updated: 29 Oct 18
    • Responsive Bootstrap Template
    • Lead Generation PHP Form
    • Youtube Video Background Header
    Tags: Meetup, agency, bootstrap, business, corporate, event, freelance, lead generation, mailchimp, marketing, one page, seminar, simple, website, youtube
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  • Tags: Bootstrap Theme, app landing page, app template, bootstrap, bootstrap template, html template, html theme, landing page, one page, responsive, startupSee all tags

    AppLink - App Landing Page

    Marketing / Landing Pages / Technology / Software
    $10
    2 SalesLast updated: 29 Oct 18
    • Bootstrap landing page
    • App landing page
    • Responsive
    Tags: Bootstrap Theme, app landing page, app template, bootstrap, bootstrap template, html template, html theme, landing page, one page, responsive, startup
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  • Tags: cv, cv landing page, form, landing page, landing page builder, landing pages, page builder, portfolioSee all tags
    $16
    1 SalesLast updated: 27 Oct 18
    • +700 Addon Blox, +50 section Blox
    • Drag & Drop Page Builder
    • One click install more than +10 page template
    Tags: cv, cv landing page, form, landing page, landing page builder, landing pages, page builder, portfolio
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  • Tags: agency, bootstrap, business, corporate, creative, landing page, launch, marketing, multipurpose, product launch, responsive, startup, startup landing page, startup templateSee all tags

    Steix - Landing Page Template

    Marketing / Landing Pages
    $12
    1 SalesLast updated: 25 Oct 18
    • Multipurpose Landing Page Template
    • Suitable for agency, startup, business etc..
    • Working Contact Form
    Tags: agency, bootstrap, business, corporate, creative, landing page, launch, marketing, multipurpose, product launch, responsive, startup, startup landing page, startup template
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  • Tags: App Showcase, Blue App Landing Page, app, app landing, app landing page, app landing page html, app website, classic app landing, creative app landing page, landing page, minimal app landing page, mobile app landing page, modern app Landing, sofware landing pageSee all tags

    Kinetic - App Landing Page

    Marketing / Landing Pages / Technology / Apps
    $15
    8 SalesLast updated: 24 Oct 18
    Tags: App Showcase, Blue App Landing Page, app, app landing, app landing page, app landing page html, app website, classic app landing, creative app landing page, landing page, minimal app landing page, mobile app landing page, modern app Landing, sofware landing page
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  • Tags: App Showcase, android app, app landing page, app store, app template, app website, clean app landing, creative app, iOS app, iphoneX app, landing page, mobile app, mobile app landing page, travel appSee all tags

    Astra | App Landing Page Template

    Marketing / Landing Pages / Technology / Apps
    $14
    5 SalesLast updated: 23 Oct 18
    Tags: App Showcase, android app, app landing page, app store, app template, app website, clean app landing, creative app, iOS app, iphoneX app, landing page, mobile app, mobile app landing page, travel app
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  • Tags: App Showcase, Simple App Landing, app, app landing, app landing page, app landing template, app store, app template, app website, clean app landing, creative app landing page, landing page, mobile app landing page, modern app Landing, parallaxSee all tags

    AppSinia - App Landing Page

    Marketing / Landing Pages / Technology / Apps
    $16
    10 SalesLast updated: 23 Oct 18
    • Bootstrap 4+ / App Landing Page
    • Clean & Modern Design
    • Responsive App Landing Page
    Tags: App Showcase, Simple App Landing, app, app landing, app landing page, app landing template, app store, app template, app website, clean app landing, creative app landing page, landing page, mobile app landing page, modern app Landing, parallax
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  • Tags: black and white, business, creative, designer, freelancer, html template, landing page, one page, online cv, parallax, personal, personal portfolio, portfolio, programmer, responsiveSee all tags

    PHKR - Onepage Portfolio Landing Page Template

    Marketing / Landing Pages / Creative / Portfolio
    $10
    5 SalesLast updated: 18 Oct 18
    • An ultimate onepage portfolio template
    • 7 homepage variations
    • Built on Bootstrap 4.x
    Tags: black and white, business, creative, designer, freelancer, html template, landing page, one page, online cv, parallax, personal, personal portfolio, portfolio, programmer, responsive
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  • Tags: application, dsathemes, html5 template, landing, mobile, mobile app, one page, product, responsiveSee all tags

    AppSet - App Landing Pages Pack

    Marketing / Landing Pages
    $15
    19 SalesLast updated: 18 Oct 18
    • Creative Design
    • Fresh Colors
    • 12 Stunning Demos
    Tags: application, dsathemes, html5 template, landing, mobile, mobile app, one page, product, responsive
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  • Tags: agency, bootstrap 4, business, employment, hiring, hr services, html, human resources, job board, jobs listing, landing page, recruiting, responsive, templateSee all tags

    Viso - HR Recruiting Landing Page Template

    Marketing / Landing Pages / Corporate / Business
    $16
    5 SalesLast updated: 15 Oct 18
    • Filterable jobs listing & form with attach
    • Job details and other extra pages
    • Multiple header versions
    Tags: agency, bootstrap 4, business, employment, hiring, hr services, html, human resources, job board, jobs listing, landing page, recruiting, responsive, template
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  • Tags: App Showcase, Blue App Landing Page, app, app landing, app landing page, app landing page html, app landing template, app website, blue landing page, creative app landing page, landing page, mobile app landing page, modern app Landing, unique app landing pageSee all tags

    Apetech - App Landing Page

    Marketing / Landing Pages / Technology / Apps
    $14
    53 SalesLast updated: 18 Oct 18
    • App Landing, App Landing Page
    • App, App Screen, Landing Page
    • App Landing page HTML Template
    Tags: App Showcase, Blue App Landing Page, app, app landing, app landing page, app landing page html, app landing template, app website, blue landing page, creative app landing page, landing page, mobile app landing page, modern app Landing, unique app landing page
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  • Tags: agency, business, corporate, creative, freelancer, grid, landing page, multipurpose, one page, parallax, photography, portfolio, responsive, resume, startupSee all tags

    Addax - Multipurpose Landing Page HTML Template

    Marketing / Landing Pages / Corporate / Business
    $15
    34 SalesLast updated: 13 Nov 18
    • 13 Homepage Variations, Dark and Light
    • 27+ Valid HTML Files
    • Bootstrap (4.x)
    Tags: agency, business, corporate, creative, freelancer, grid, landing page, multipurpose, one page, parallax, photography, portfolio, responsive, resume, startup
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  • Tags: charity, charity hub, clean html, crowdfunding, donation, event, foundation, fundraiser, landing page, ngo, non-profit, organization, responsive, volunteer, welfareSee all tags

    Prottasha - Bootstrap 4 Charity Landing Page

    Marketing / Landing Pages / Nonprofit / Charity
    $14
    1 SalesLast updated: 8 Oct 18
    • Amazing four Home page
    • Full-width stunning sliders
    • 100% responsive
    Tags: charity, charity hub, clean html, crowdfunding, donation, event, foundation, fundraiser, landing page, ngo, non-profit, organization, responsive, volunteer, welfare
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  • Tags: academic, agency, best, blog, bootstrap, college, education, marketing, one page, portfolio, responsive, school, study, teacher, universitySee all tags

    Study Point-Responsive Bootstrap 3 Template HTML Version

    Marketing / Landing Pages / Corporate / Marketing
    $14
    4 SalesLast updated: 7 Oct 18
    • Education, Course, Study, collage
    • Specially Designed For Educational Institutes
    • Pixel Perfect Design
    Tags: academic, agency, best, blog, bootstrap, college, education, marketing, one page, portfolio, responsive, school, study, teacher, university
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  • Tags: clean, creative portfolio, cv, cv theme, developer, freelancer, material design, online cv, online resume, personal portfolio, personal website, professional cv, responsive portfolio, resume, vcardSee all tags
    $12
    16 SalesLast updated: 3 Nov 18
    • Powerful Resume / CV & Portfolio Template
    • Virtual Card, Professional, Freelancer
    • Resume / CV / vCard
    Tags: clean, creative portfolio, cv, cv theme, developer, freelancer, material design, online cv, online resume, personal portfolio, personal website, professional cv, responsive portfolio, resume, vcard
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  • Tags: bootstrap, builder, buy now, creative, drag and drop, html builder, mailchimp, marketing, page builder, pre-order, product, product promotion, purchase, responsiveSee all tags
    $14
    18 SalesLast updated: 8 Oct 18
    Tags: bootstrap, builder, buy now, creative, drag and drop, html builder, mailchimp, marketing, page builder, pre-order, product, product promotion, purchase, responsive
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  • Tags: bicycle, bicycle online shop, bicycle store, bike, bike club, bike repair, bike store, bootstrap, ecommerce, elegant, motorcycle, mountain bike, online business, online shop, responsiveSee all tags

    HeroBike - Responsive Bike Shop Template

    Marketing / Landing Pages / Retail / Shopping
    $15
    2 SalesLast updated: 4 Oct 18
    • Clean And Professional Codes
    • Built with Bootstrap (4.x)
    • Fully Responsive Design Layouts
    Tags: bicycle, bicycle online shop, bicycle store, bike, bike club, bike repair, bike store, bootstrap, ecommerce, elegant, motorcycle, mountain bike, online business, online shop, responsive
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  • Tags: bootstrap, clean, creative, landing, marketing, one page, product, product landing page, product promotion, responsive, softwareSee all tags
    $13
    16 SalesLast updated: 27 Sep 18
    • Product Landing Page Template
    • Product Landing Page
    • Landing Page
    Tags: bootstrap, clean, creative, landing, marketing, one page, product, product landing page, product promotion, responsive, software
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  • Tags: business, company, corporate, creative, dsathemes, freelancers, html5 template, landing, one page, portfolio, responsive, startupSee all tags
    $14
    26 SalesLast updated: 27 Sep 18
    • Great modern design
    • Colorful layouts
    • Fresh colors
    Tags: business, company, corporate, creative, dsathemes, freelancers, html5 template, landing, one page, portfolio, responsive, startup
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  • Tags: agency, bootstrap, business, corporate, finance, firm, landing page, multipurpose, product, responsive, responsive template, services, startup businessSee all tags
    $12
    4 SalesLast updated: 28 Sep 18
    • Unique, Modern and Creative Design
    • Fully Responsive Bootstrap Template
    • Multipurpose landing pages
    Tags: agency, bootstrap, business, corporate, finance, firm, landing page, multipurpose, product, responsive, responsive template, services, startup business
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  • Tags: app, app launch, click-through landing page, landing page, lead gen, marketing, marketing campaign, material design, mobile app, one page template, product launch, products, responsive landing page, startupSee all tags

    Howdy - Multipurpose High-Converting Landing Page Template

    Marketing / Landing Pages / Corporate / Marketing
    $11
    33 SalesLast updated: 20 Sep 18
    • 100% Responsive and Mobile friendly
    • Premium One-Page High-Converting Landing Page
    • SEO friendly code
    Tags: app, app launch, click-through landing page, landing page, lead gen, marketing, marketing campaign, material design, mobile app, one page template, product launch, products, responsive landing page, startup
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Why do you need a landing page template?

Simply put, a landing page is a page on your website that’s designed to persuade new visitors to take a certain action when they land on it.

Maybe you want people to sign up to your newsletter, or to register for updates, or to buy a particular product or service. You set the objective, and then you design your landing page to encourage people to take that action.

A single site could use multiple landing pages, each designed for a specific type of visitor and geared towards a different outcome. In fact, companies that increase the number of landing pages from 10 to just 15 see a 55% increase in lead generation, according to this HubSpot report.

A well-designed landing page increases conversions, i.e. it persuades more people to take the action you want them to take. If people land on your home page, they may see a variety of different links, blog posts, articles and sidebars. They may click around and learn more about your company, which is good, but they may not stick around. Landing pages, on the other hand, are much more focused on a specific call to action (CTA).

So what are the essential elements of a good landing page template?

Here are the major points to keep in mind:

  • First, successful landing pages are clutter-free. You don’t want people clicking off to read other stuff—you want to direct them towards a single action. So everything that appears on the page should be designed with that sole purpose in mind.
  • Second, they have a compelling headline. If you want people to take an action, you need to hook them in by asking a compelling question or offering a solution to a particular problem.
  • Third, they have a prominent image or video that communicates something essential about what you’re offering—this is often called the “hero” image.
  • Fourth, they establish trust or credibility, often through customer testimonials or guarantees. Visitors to a landing page will be often meeting you for the first time, so you need to build trust very quickly.
  • And finally, effective landing pages always have a clear call to action. There’s just one thing you want people to do, so don’t give them any confusing options—simply tell them what to do, and make it really easy for them to do it.

You can create successful landing pages using templates designed with these principles in mind. You’ll find that they offer many more features geared towards increasing your conversion rates. Or you can use specific software like Unbounce. For more on those, see our Tuts+ rundown of 10 Popular Unbounce Themes Designed for Conversion.