Economist - Business and Finance WordPress Theme

Economist - Business and Finance WordPress Theme

CSS Design Award


SEO Optimized


Visual Composer and Layerslider included




Can I see the online documentation?
You can view all of the theme’s documentation, including the install guide right here.

Do I get the images used on the demo site?
No, these were sourced from and cannot be distributed within the theme. It’s intended you use your own to put your own stamp on the design. For free images, check out the excellent

Does Economist come with a page builder?
Yes, it comes with Visual Composer, the most popular drag-and-drop page builder plugin for WordPress that comes free with the theme. It allows you to build fully custom pages by mixing and matching the existing elements.

Can I use the theme on multiple sites with a single purchase?
Nothing will stop you, but note that each license can be activated on one WordPress site at a time. You will get updates and support for the one you activate.

Why is Economist right for you?

  • We’ve researched your industry – After spending many hours studying hundreds of financial websites we wanted to create a best in class theme for your business with every element carefully considered.
  • Easy to use! – before we made themes for a living we bought them just like you. We grew tired and frustrated of themes that we’re impossible to figure out how to use. Our customers love how we setup our themes to be easy to manage and intuitive to figure out in minutes. Thousands of happy customers have told us we’re doing it right!
  • Setup in minutes! – you can quickly recreate a website similar to our demo site in minutes using our one click installer. Don’t waste hours reading manuals to get up and running – get your website built faster so you can start selling today.
  • Best in class, super fast code! – we take code quality very seriously. Our themes load like lightning which is so important for small businesses.
  • Optimized for SEO – Economist is fully compatible with the leading SEO plugin on the market, Yoast SEO and passes Google’s Structured Data Testing Test Tool.
  • World class support! – when you do need help we’re here for you. Our customers rave about our world class support team.


  • WordPress 4.6+ Ready (including 4.7)
  • 100% focused on world class design best practices
  • Perfect design and features for any consulting and professional services business!
  • Fully Responsive! Strong focus on the smartphone and tablet experience
  • Unlimited Color and Typography options
  • CommerceGurus Toolkit – our very own WordPress plugin included to enhance WordPress
  • Step by Step Video Guides
  • Detailed Documentation
  • Child theme included!
  • 5 Star Rated Elite Themeforest Authors
  • World Class Support

Layout Features

  • Boxed or Full Width Layout
  • Mobile friendly and Retina-ready design
  • Sticky Header Option
  • Visual Composer included worth $34!
  • Beautifully designed Shortcodes
  • Left, Right or no Sidebars on the News Template
  • Use Background Photos or patterns

Header Features

  • Adjust the height of the Logo and Header
  • Change the Colors to match your brand
  • Change the typography with loads of Theme Options
  • Layer slider included worth $18!
  • Create Unlimited Sliders


  • Contact Page
  • About Page and beautiful pages to help attract world class people to work in your business
  • Solutions
  • Customer Stories
  • Left and Right Sidebar Options
  • Testimonials


  • Background Photo and Pattern Uploader
  • Change the Colors to match your Brand
  • Show 2 Footers or just 1
  • Fully Customizable Design: set your Color and Font for each Typographic Selector
  • Built-in Google Fonts. Over 650 Web Fonts support with Preview


  • SEO Optimized HOT
  • Child Theme Support
  • Bootstrap 3 Grid
  • 404 Error Page
  • Unlimited Contact forms with JS Validation HOT
  • Video Tutorials and Demo Data

One Click Demo Data Install

Installing the Economist theme demo data takes just minutes allowing you to get up and running in no time at all. The sample images are not included in the theme due to copyright reasons and are replaced with grey placeholders.


15 January 2018 – V1.1.3 Changelog

- Header display issue fix

File list
 partials/header-left.php | 5 ++++-
 style.css                | 2 +-
 2 files changed, 5 insertions(+), 2 deletions(-)

12 January 2018 – V1.1.2 Changelog

- Visual Composer 5.4.5 support
- LayerSlider 6.6.7 support
- Minor tweaks

File list
 admin/options-init.php    | 10 +++++++++-
 content-fullwidthpage.php |  2 +-
 content-page.php          |  2 +-
 content-single.php        |  2 +-
 css/commercegurus.css     | 18 ++++++++++++++----
 css/responsive.css        |  2 +-
 functions.php             |  9 +++++----
 style.css                 |  2 +-
 8 files changed, 33 insertions(+), 14 deletions(-)

22 August 2017 – V1.1.1 Changelog

- Visual Composer 5.2.1 support
- LayerSlider 6.5.7 support
- CommerceGurus Toolkit 1.7.0 support
- WooCommerce 3.1 support

File changes
 css/commercegurus.css       |  28 ++++++++++-
 css/responsive.css          |   4 --
 functions.php               |  18 +++++--
 inc/core/css/custom-css.php |   8 +--
 inc/extras.php              | 115 +++++++++++++++++++++-----------------------
 page-homepage.php           |  40 +++++++--------
 rtl.css                     |   1 -
 style.css                   |   2 +-
 8 files changed, 118 insertions(+), 98 deletions(-)

7 April 2017 – V1.1.0 Changelog

- WooCommerce 3.0 support
- LayerSlider 6.2.2 support
- Visual Composer 5.1 support

File changes
 admin/options-init.php |  2 +-
 css/commercegurus.css  | 41 ++++++++++++++++++++++++++++++++++++++++-
 css/responsive.css     | 12 ++++++++----
 functions.php          | 33 +++++++++++++++++++--------------
 inc/template-tags.php  | 10 ----------
 style.css              |  4 ++--
 6 files changed, 70 insertions(+), 32 deletions(-)

11 January 2017 – V1.0.1 Changelog

- Minor bug fix - Featured image not displaying correctly
- Minor responsive tweaks

10th November 2016 – V1.0.0 Changelog

Initial version